Veracity
Latest round
- Series A
Last raised
- Jun 2025
Total raised
- $6M
Investors
- 2
About Veracity
Founded in 2020 and headquartered in New York, Veracity is focused on health and wellness, specifically enhancing metabolic health. The company's operational strategy emphasizes direct-to-consumer sales via its online platform, allowing for personalized customer engagement. The founder's history details prior involvement in the health sector, though specific prior companies are not documented.Veracity Selfcare specializes in health and wellness products, primarily focusing on enhancing metabolic health through its core offering, Metabolism Ignite. This flagship product utilizes 100% natural ingredients and proprietary components such as Metabolaid®, designed to activate mitochondrial function and improve metabolic health. The company also offers a range of complementary products including detoxification cleanses, personalized diet and lifestyle consultations, and at-home hormone wellness testing. These services aim to address various health concerns, including weight management, appetite regulation, and overall well-being, targeting a clientele that includes individuals seeking natural and scientifically-backed solutions to metabolic issues.Veracity Selfcare generates revenue primarily through direct-to-consumer sales of its products, often structured around subscription models that encourage repeat purchases. Customers can subscribe for ongoing deliveries of Metabolism Ignite and related products, benefiting from discounts on their first order and various promotional offers. Each product, including flagship offerings like Metabolism Ignite, is priced competitively to appeal to the health and wellness market. For example, Metabolism Ignite is available for purchase in single units as well as through multi-month supply options, thereby catering to both one-time buyers and those committed to longer-term health regimens.Veracity plans to launch new products that expand its wellness range, targeting a release date within the next 12 to 18 months. The company is also looking to enter additional North American markets to broaden its customer base, with specific expansions planned by mid-2025.
Who invested in Veracity
2 investors across 1 round
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Funding rounds
Series A
Jun 17, 2025
Amount
$6M
Investors
Questions about Veracity
Who invested in Veracity?
Veracity has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Veracity raised?
Veracity has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Veracity last raise money?
Veracity's most recent round on record is a Series A, in Jun 2025.
What does Veracity do?
Founded in 2020 and headquartered in New York, Veracity is focused on health and wellness, specifically enhancing metabolic health.
Where is Veracity headquartered?
Veracity is headquartered in New York, US.
Which VCs invest in companies like Veracity?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Kleiner Perkins and Lightspeed Venture Partners back healthcare companies at Veracity's stage. Their profiles are linked below.
VCs backing healthcare startups at Series A
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