Software
Latest round
- Seed
Last raised
- Jul 2020
Total raised
- $2.6M
Investors
- 2
About Software
Founded in 2017 in Auckland, New Zealand, Software Limited specializes in creating tools for professional photographers. CEO James Broadbent, one of the founders, has a history of leading technology ventures.Narrative specializes in AI-powered tools designed specifically for professional photographers, focusing on enhancing the culling and editing workflow. Their core product is an advanced image selection tool that processes thousands of RAW or JPEG files in under three seconds, allowing for efficient offline work and file management. This tool employs proprietary AI technology to assess images based on criteria such as focus quality and overall composition, enabling photographers to quickly identify and discard unwanted photos.Software Limited generates revenue primarily through subscription-based pricing plans for its software solutions. After a 30-day free trial, clients can choose from various subscription tiers that provide unlimited editing capabilities. The revenue model includes direct-to-consumer sales, where photographers or studios subscribe to access the software for their editing needs. They are targeting growth in Europe and Australia by 2023, with specific focus on introducing innovative features aimed at professional photographers.
Who invested in Software
2 investors across 1 round
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Funding rounds
Seed
Jul 15, 2020
Amount
$2.6M
Investors
Questions about Software
Who invested in Software?
Software has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Software raised?
Software has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Software last raise money?
Software's most recent round on record is a Seed, in Jul 2020.
What does Software do?
Founded in 2017 in Auckland, New Zealand, Software Limited specializes in creating tools for professional photographers.
Where is Software headquartered?
Software is headquartered in Auckland, New Zealand.
Which VCs invest in companies like Software?
Among active investors with capital left to deploy, Blackbird, AirTree Ventures, Square Peg and Immutable Ventures back software companies at Software's stage. Their profiles are linked below.
VCs backing software startups at Seed
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