ZEFR
Latest round
- Series C
Last raised
- Aug 2012
Total raised
- $29M
Investors
- 8
About ZEFR
ZEFR, Inc.ZEFR, Inc. provides advanced digital advertising solutions, and was founded in 2009 in Los Angeles, US.ZEFR specializes in advanced digital advertising solutions that leverage patented artificial intelligence technology designed specifically for navigating complex walled garden platforms. Their core offerings include Zefr Max, which enhances advertising effectiveness while ensuring brand safety, and Zefr AI for Misinformation, which addresses challenges related to content accuracy and brand alignment. Additionally, Zefr provides targeted services for platforms such as YouTube, along with self-service options for both DV360 and Google Ads, ensuring that advertisers can efficiently manage their campaigns and maintain brand suitability. Zefr’s solutions cater primarily to brands and advertisers seeking to optimize their marketing efforts in the digital space while upholding social responsibility values.Zefr's revenue model primarily revolves around subscription-based services and partnerships with brands and advertising agencies. Clients typically engage with Zefr by selecting specific services tailored to their advertising needs, such as Zefr Max or self-service options for digital advertising platforms, which are priced according to usage levels and service complexity. The transaction structure often involves B2B arrangements where brands pay for access to Zefr’s AI-driven tools and analytics, enhancing their advertising strategies and minimizing misalignment with unsuitable content. Revenue is generated as clients pay for these services on a recurring basis, reflecting ongoing engagement and reliance on Zefr's capabilities to maintain brand safety and optimize performance in their advertising campaigns.In April 2021, ZEFR, Inc. The company is focused on expanding its product offerings and is designing new solutions aimed at enhancing advertising management and brand safety.
Who invested in ZEFR
8 investors across 3 rounds
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Questions about ZEFR
Who invested in ZEFR?
ZEFR has 8 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has ZEFR raised?
ZEFR has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did ZEFR last raise money?
ZEFR's most recent round on record is a Series C, in Aug 2012.
What does ZEFR do?
ZEFR is a internet company.
Where is ZEFR headquartered?
ZEFR is headquartered in Los Angeles, US.
Which VCs invest in companies like ZEFR?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at ZEFR's stage. Their profiles are linked below.
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