Yaga
Latest round
- Seed
Last raised
- Nov 2022
Total raised
- $2.3M
Investors
- 4
About Yaga
, doing business as Yaga, operates as an e-commerce platform that sells second-hand clothes. It provides a secure, user-friendly platform for individuals to list, discover, and purchase pre-loved clothing and accessories. The company emphasizes sustainability and circular fashion, aiming to reduce fashion waste and promote reuse. Yaga offers an online selling and shopping platform, which is a social e-commerce platform that enables users to buy and sell second-hand clothes, accessories, shoes, and beauty products for both men and women. In addition, the company offers a mobile application for both Android and iOS users. As of 2023, the company had offices in Estonia, South Africa, India, and Kenya. Yaga earns revenue through transaction fees on sales, premium seller services and strategic partnerships with logistics and payment providers. The second-hand fashion market grew 15% globally in 2024 to $227 billion and is expected to grow from $227B in 2024 to $367B by 2029, positioning Yaga at the heart of this booming sector. Yaga's platform is designed to be safe and user-friendly, offering an escrow-based payment system and localised logistics to protect buyers and sellers. Items are typically 50-80% cheaper than new, making fashion more accessible while helping reduce the industry's environmental footprint.
Who invested in Yaga
4 investors across 1 round
See all investors in Yaga
Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.
Funding rounds
Seed
Nov 10, 2022
Amount
$2.3M
Investors
Questions about Yaga
Who invested in Yaga?
Yaga has 4 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Yaga raised?
Yaga has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Yaga last raise money?
Yaga's most recent round on record is a Seed, in Nov 2022.
What does Yaga do?
, doing business as Yaga, operates as an e-commerce platform that sells second-hand clothes.
Where is Yaga headquartered?
Yaga is headquartered in Gauteng, South Africa.
Which VCs invest in companies like Yaga?
Among active investors with capital left to deploy, WestBridge Capital Partners, Ventures Platform, Persistent Energy Capital and Norrsken22 back internet companies at Yaga's stage. Their profiles are linked below.
VCs backing internet startups at Seed
Raising like Yaga? Find the right VCs.
Capital Atlas matches your startup to active investors by stage, sector and region.