Wywy
Latest round
- Series B
Last raised
- Sep 2013
Total raised
- $10M
Investors
- 1
About Wywy
Founded in 2012 in Munich, Germany, Wywy Gmbh is dedicated to providing advanced advertising technology. The company was co-founded by Lars Wössner and Zeev Schlik.Wywy specializes in advanced advertising technology, providing solutions that optimize the effectiveness of television and digital media advertising. The company’s core offerings include real-time analytics tools that enable advertisers to track the performance of their campaigns across various platforms. These tools help clients maximize their return on investment by offering insights into viewer engagement and cross-platform interactions. Wywy primarily serves advertising agencies, brand marketers, and media owners, focusing on enhancing their advertising strategies through actionable data insights.Wywy generates revenue through a B2B model, primarily by offering subscription-based access to its analytics platforms. Clients enter into contracts that provide them with various tiers of service, which may include access to standard reporting functionalities and enhanced analytical tools. These partnerships typically involve an annual fee structured according to the level of service and the scale of data managed. The company’s flagship offerings are integrated into the broader advertising ecosystem, allowing clients to measure campaign performance and make informed decisions regarding media spend and strategy adjustments.Following the acquisition by TVSquared Limited in November 2017, Wywy plans to enhance its product offerings and expand into new geographic markets. The focus will be on launching innovative analytics products aimed at improving campaign effectiveness, with specific release dates to be announced. Expansion efforts will target North America and Europe, aligning with the growth in digital media consumption.
Who invested in Wywy
1 investor across 2 rounds
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Questions about Wywy
Who invested in Wywy?
Wywy has 1 investor on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Wywy raised?
Wywy has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Wywy last raise money?
Wywy's most recent round on record is a Series B, in Sep 2013.
What does Wywy do?
Founded in 2012 in Munich, Germany, Wywy Gmbh is dedicated to providing advanced advertising technology.
Where is Wywy headquartered?
Wywy is headquartered in Munich, Germany.
Which VCs invest in companies like Wywy?
Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Highland Europe and Balderton Capital back software companies at Wywy's stage. Their profiles are linked below.
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