Wowzi Technologies

Founded in 2019, Wowzi Technologies Limited specializes in influencer marketing solutions.Wowzi operates as a comprehensive influencer marketing platform focused on connecting brands with a vast community of creators across Africa. Their core offerings include streamlined campaign management tools that automate workflows for influencer marketing, allowing brands to engage with thousands of creators simultaneously. The platform is designed to provide insights and analytics on campaign performance while facilitating the discovery and management of influencers by demographic and geographic criteria. Key use cases the company addresses include product launches, consumer education, and community health initiatives, with campaigns such as launching Netflix in Kenya and working on health awareness for rural mothers.Wowzi generates revenue through a model that includes B2B partnerships with brands seeking influencer marketing solutions. The company structures its transactions around campaign engagements where clients access the platform to create, manage, and track their marketing initiatives with influencers. Clients pay for services based on the scale and complexity of their campaigns, with options that may include customized packages for large-scale initiatives. This model allows brands to engage with a network of verified creators, ensuring authenticity and quality in content creation.Looking ahead, Wowzi Technologies Limited aims to enhance its platform with upcoming features that improve user experience and analytics capabilities. The company is targeting expansion into new markets, specifically within West Africa, by the end of 2023.00 mn will support these initiatives, facilitating new product developments and market penetration strategies.

1. Seed

   Dec 26, 2021

   Amount

   Undisclosed

   Investors

   Locked

2. Seed

   Dec 14, 2021

   Amount

   $2M

   Investors

   Locked