Upside Services
Latest round
- Series D
Last raised
- Apr 2022
Total raised
- $85M
Investors
- 4
About Upside Services
Upside Services, Inc.Upside Services, Inc. offers a rewards platform that allows consumers to earn cash back on everyday purchases. Founded in 2015 in Washington, US, the company has successfully completed 7 deals, with the most recent one occurring on June 9, 2017.77 mn and a current company valuation of USD 1,500 mn.Upside is primarily focused on providing a cash back rewards platform tailored for consumers making essential purchases, such as gas, groceries, and dining. The core offering allows users to earn up to three times more cash back on these purchases compared to traditional credit or loyalty programs. The service operates through a mobile application that enables users to claim cash back offers at participating locations by simply making their purchases with a credit or debit card. This facilitates a seamless experience, as users can cash out their earnings directly to bank accounts or opt for gift cards from various popular retailers. Upside’s services are designed for everyday consumers who frequently purchase necessary items, thereby enhancing the value they receive from their transactions.Upside generates revenue primarily through partnerships with retailers and service providers that participate in their cash back program. These partnerships allow retailers to drive traffic and sales while offering customers the incentive of cash back on their purchases. In a typical transaction, a user utilizes the Upside app to select an offer at a participating location, makes their purchase, and subsequently earns cash back directly deposited into their account. The structure of these transactions often involves a commission paid by the participating retailers to Upside for each cash back offer redeemed. This B2C model not only incentivizes consumer spending but also aligns with retailers' objectives to increase customer loyalty and transaction volume. Additionally, the company is targeting expansion into new geographic markets across the United States, with specific plans to enter additional urban centers by the end of 2023. These initiatives are designed to increase user engagement and further drive revenue through enhanced cash back offerings.
Who invested in Upside Services
4 investors across 4 rounds
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Questions about Upside Services
Who invested in Upside Services?
Upside Services has 4 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Upside Services raised?
Upside Services has raised 4 venture rounds. Sign up free to see how much each round raised and the total.
When did Upside Services last raise money?
Upside Services's most recent round on record is a Series D, in Apr 2022.
What does Upside Services do?
Upside Services is a internet company.
Where is Upside Services headquartered?
Upside Services is headquartered in Washington, US.
Which VCs invest in companies like Upside Services?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Upside Services's stage. Their profiles are linked below.
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