Unata
Latest round
- Seed
Last raised
- Jan 2015
Total raised
- $2.7M
Investors
- 4
About Unata
Unata Inc.Founded in 2011, Unata Inc. is based in Toronto, Canada. The company offers technology solutions tailored for grocery retail, focused on enhancing customer engagement and fulfillment processes. In January 2018, Unata was acquired by Instacart, a major player in the grocery e-commerce sector. The deal's financial terms were not disclosed.Unata Inc. provides a comprehensive suite of technology solutions designed to enhance the grocery shopping experience for retailers, customers, brands, and shoppers. Their offerings include an e-commerce platform allowing customers to browse and shop from branded online storefronts via web or mobile devices, with support for various fulfillment options such as same-day delivery and pickup services.Unata generates revenue primarily through partnerships with grocery retailers, operating under a B2B model that enhances their online shopping capabilities. Revenue streams include service fees for processed orders and potential advertising revenue from brands using its platform.Following its acquisition by Instacart, Unata aims to expand its product offerings and enhance its technology capabilities.20 mn is expected to support these initiatives as it focuses on developing new features and expanding its market presence. Specific geographic targets for growth include further penetration into major urban areas in Canada and the United States by 2020. Recent developments indicate a strategic push into launching innovative products designed to improve customer engagement and streamline fulfillment processes, although specific product details and launch dates have not been disclosed.
Who invested in Unata
4 investors across 2 rounds
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Questions about Unata
Who invested in Unata?
Unata has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Unata raised?
Unata has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Unata last raise money?
Unata's most recent round on record is a Seed, in Jan 2015.
What does Unata do?
Unata is a internet company.
Where is Unata headquartered?
Unata is headquartered in Toronto, Canada.
Which VCs invest in companies like Unata?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Unata's stage. Their profiles are linked below.
VCs backing internet startups at Seed
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