Ultra
Latest round
- Series A
Last raised
- Jan 2026
Total raised
- $11M
Investors
- 1
About Ultra
Ultra, Inc.Founded in 2025 in Brooklyn, US, Ultra Pouches focuses on developing cognitive enhancement solutions. The company has undergone a business strategy pivot from its prior branding.Ultra Pouches specializes in cognitive enhancement products, specifically their flagship product, ULTRA pouches. These pouches contain a proprietary blend of six natural nootropics designed to improve focus and energy without the use of nicotine or tobacco. The formulation includes ingredients such as Enfinity® Px, L-Theanine, Alpha GPC, and Ginseng extract, which work together to provide a smooth cognitive lift, enhance mental clarity, and support sustained focus for 1-2 hours. The primary target demographic includes athletes, entrepreneurs, and professionals who require heightened cognitive performance, such as engineers and gamblers. The products are marketed in various regions, including the United States and Canada, catering to customers looking for effective alternatives to traditional stimulants like caffeine. The revenue structure for Ultra Pouches is centered around direct-to-consumer sales, where customers purchase ULTRA pouches through the company’s online platform. Transactions are processed as individual purchases, with options to buy 3-4 pouches in a single transaction, accommodating the needs of users seeking cognitive boosts during work or athletic activities. The pricing strategy reflects the premium nature of the product, with customers receiving direct access to a scientifically formulated solution for focus and energy. Through this model, Ultra Pouches aims to capture a loyal customer base that values clean, effective ingredients and the absence of harmful additives. The company will use the January 2026 to expand product development, grow distribution channels, and hire additional staff. There are upcoming plans for new product launches designed to enhance cognitive performance, with specific details to be released in the following year. Furthermore, Ultra aims to expand into international markets, targeting Europe and Asia by the end of 2026.
Who invested in Ultra
1 investor across 1 round
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Funding rounds
Series A
Jan 2, 2026
Amount
$11M
Investors
Questions about Ultra
Who invested in Ultra?
Ultra has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Ultra raised?
Ultra has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Ultra last raise money?
Ultra's most recent round on record is a Series A, in Jan 2026.
What does Ultra do?
Ultra is a consumer products company.
Where is Ultra headquartered?
Ultra is headquartered in Brooklyn, US.
Which VCs invest in companies like Ultra?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at Ultra's stage. Their profiles are linked below.
VCs backing consumer products startups at Series A
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