Triple Lift

Marketing/AdvertisingSeries BNew York, UStriplelift.com

Latest round

Series B

Last raised

May 2015

Total raised

$17M

Investors

10

About Triple Lift

Triple Lift, Inc.Founded in 2012, Triple Lift, Inc. is located in New York, US. The company operates in the advertising technology sector, providing advanced creative technologies. Following this acquisition, Eric Berry was appointed as CEO, continuing the company's strategic direction.TripleLift offers innovative advertising solutions that integrate creativity with data, focusing on transforming standard creative assets into high-performance, personalized advertisements. Their offerings include advanced creative technologies optimized for digital platforms such as web, connected TV (CTV), and retail media. Notable products include Flipbook High Impact Display formats and Split Screen in-show ads.TripleLift generates revenue through partnerships with advertisers and publishers via a business-to-business (B2B) model, engaging clients through subscription-based services and specific advertising campaigns. Advertisers pay for access to premium inventory and targeting capabilities, with pricing structures based on performance metrics.Following the acquisition by Vista Equity Partners, Triple Lift plans to leverage the USD 1400 mn investment for expanding its product offerings and entering new markets. The company aims to enhance its advertising solutions and is expected to introduce new products tailored for diverse industries. Furthermore, TripleLift is targeting expansion into additional geographical markets, although specific regions and timelines have yet to be disclosed. This strategic investment will support ongoing product development and market penetration efforts.

Who invested in Triple Lift

10 investors across 4 rounds

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Funding rounds

  1. Series B

    May 21, 2015

    Amount

    $11M

    Investors

    Locked

  2. Series A

    Dec 6, 2013

    Amount

    $4M

    Investors

    Locked

  3. Seed

    Jun 18, 2012

    Amount

    $2M

    Investors

    Locked

  4. Seed

    Jan 11, 2012

    Amount

    $0M

    Investors

    Locked

Questions about Triple Lift

Who invested in Triple Lift?

Triple Lift has 10 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Triple Lift raised?

Triple Lift has raised 4 venture rounds. Sign up free to see how much each round raised and the total.

When did Triple Lift last raise money?

Triple Lift's most recent round on record is a Series B, in May 2015.

What does Triple Lift do?

Triple Lift is a marketing/advertising company.

Where is Triple Lift headquartered?

Triple Lift is headquartered in New York, US.

Which VCs invest in companies like Triple Lift?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Triple Lift's stage. Their profiles are linked below.

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