Traptic
Latest round
- Series A
Last raised
- Jun 2021
Total raised
- $8M
Investors
- 5
About Traptic
Traptic, Inc. specializes in innovative agricultural technology, focusing on automating the fruit harvesting process.Founded in 2016 in Sunnyvale, US, Traptic, Inc. develops robotic systems aimed at automating fruit picking. The company underwent a pivotal acquisition on February 16, 2022, when Bowery Farming Inc. This acquisition enables Bowery Farming to scale its operations in cultivating strawberries and other crops.Traptic offers innovative agricultural technology solutions aimed at enhancing crop harvesting efficiency. Their core product, an advanced robotic system, automates the process of fruit picking, particularly focusing on delicate crops such as strawberries. This technology leverages machine learning and computer vision to accurately identify ripe fruits, enabling high precision and minimal damage during the harvesting process. The company targets a diverse clientele, including large-scale farms and agricultural cooperatives, primarily in the United States and select international markets, emphasizing the need for labor-saving solutions in the face of a declining workforce in agriculture.Traptic generates revenue through a combination of direct sales and strategic partnerships within the agricultural sector. Their business model includes B2B transactions, where they provide their robotic systems to farms on a purchase basis or through leasing arrangements. Typically, these transactions involve an initial investment for the robotic systems, followed by service agreements that cover maintenance and software updates. The pricing structure reflects the value provided by the automation technology, with potential variable costs related to usage and performance metrics.In the future, Traptic plans to leverage its recent acquisition by Bowery Farming to expand its product offerings and market reach. The company aims to enhance its robotic systems with new features designed for additional fruit varieties beyond strawberries.S. and potentially abroad.00 mn, will facilitate these initiatives, focusing on improving operational capabilities and technology advancements.
Who invested in Traptic
5 investors across 2 rounds
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Questions about Traptic
Who invested in Traptic?
Traptic has 5 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Traptic raised?
Traptic has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Traptic last raise money?
Traptic's most recent round on record is a Series A, in Jun 2021.
What does Traptic do?
Traptic is a automobiles, other vehicles & parts company.
Where is Traptic headquartered?
Traptic is headquartered in Sunnyvale, US.
Which VCs invest in companies like Traptic?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back automobiles, other vehicles & parts companies at Traptic's stage. Their profiles are linked below.
VCs backing automobiles, other vehicles & parts startups at Series A
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