Traackr

InternetSeries BSan Francisco, UStraackr.com

Latest round

Series B

Last raised

Dec 2017

Total raised

$7.3M

Investors

4

About Traackr

Traackr, Inc.Founded in 2009 and headquartered in San Francisco, US, Traackr, Inc. specializes in influencer marketing solutions.Traackr offers a comprehensive influencer marketing software solution designed to address the needs of both complex marketing programs and smaller teams looking for efficient management tools. The platform provides an extensive range of functionalities, including influencer discovery, campaign management, collaboration, and in-depth reporting. Central to Traackr's services is access to the largest global influencer dataset, enabling clients to benchmark their market performance effectively.Traackr generates revenue primarily through subscription-based models, where clients pay for access to its suite of influencer marketing tools. The typical transaction structure involves annual or monthly licensing fees based on the services and features selected by the client, providing flexibility to cater to both large enterprises and smaller businesses. The company plans to enter additional regions in Asia and Europe by the end of 2023, focusing on areas with emerging influencer marketing trends. This strategic expansion is intended to broaden Traackr's global reach and strengthen its position in the influencer marketing ecosystem.

Who invested in Traackr

4 investors across 2 rounds

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Funding rounds

  1. Series B

    Dec 22, 2017

    Amount

    $6.3M

    Investors

    Locked

  2. Seed

    Jul 20, 2011

    Amount

    $1M

    Investors

    Locked

Questions about Traackr

Who invested in Traackr?

Traackr has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Traackr raised?

Traackr has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did Traackr last raise money?

Traackr's most recent round on record is a Series B, in Dec 2017.

What does Traackr do?

Traackr is a internet company.

Where is Traackr headquartered?

Traackr is headquartered in San Francisco, US.

Which VCs invest in companies like Traackr?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Traackr's stage. Their profiles are linked below.

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