The Honest Company
Latest round
- Series F
Last raised
- Jun 2018
Total raised
- $490M
Investors
- 16
About The Honest Company
Based in the US, The Honest Company, Inc.The Honest Company, Inc. was founded in 2012 in Los Angeles, US, by a team including Christopher Gavigan, Conan O'Sullivan, Gijs Craenmehr, James Delderfield, Jeronimo Duque, Jessica Alba, and Sean Kane.8 mn through the sale of shares on Nasdaq under the ticker "HNST".The Honest Company specializes in a range of consumer products focused on health and wellness, particularly for babies and families. Their core offerings include diapers, wipes, bath and body products, skincare, and cosmetics. The diapers are designed with over 99% water, making them gentle on sensitive skin and are available in seasonal prints. Their wipes are marketed as safe to flush and effective in removing residue, catering to parents seeking convenience and efficacy in diapering solutions. In addition to baby-related products, the company also provides bath essentials, skincare items, and makeup, aiming to address various skin types and conditions.49 mn. The company generates revenue through a combination of direct-to-consumer sales and subscription services. Customers can engage in one-time purchases or opt for a subscription model that offers savings on recurring orders of diapers and wipes, along with other essential items like bath products and skincare. The pricing structure includes discounted rates for bulk purchases or subscription services, facilitating regular delivery of products directly to consumers' homes. Flagship products such as the Clean Conscious™ Wipes and upgraded diapers are central to their revenue model, appealing to a customer base that values eco-friendly and safe personal care solutions for their families. The company is focused on launching new products designed to meet the evolving needs of families. Specific plans include entering additional international markets to enhance accessibility to their product lines by 2025. Overall, the company aims to bolster its market presence and product offerings, positioning itself for sustainable growth in the health and wellness sector.
Who invested in The Honest Company
16 investors across 7 rounds
See all investors in The Honest Company
Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.
Funding rounds
Series F
Jun 6, 2018
Amount
$200M
Investors
Series E
Sep 28, 2017
Amount
$68M
Investors
Series D
Aug 11, 2015
Amount
$100M
Investors
Series C
Aug 21, 2014
Amount
$70M
Investors
Series B
Nov 7, 2013
Amount
$25M
Investors
Series A
Mar 23, 2012
Amount
$21M
Investors
Series A
Sep 9, 2011
Amount
$6M
Investors
Questions about The Honest Company
Who invested in The Honest Company?
The Honest Company has 16 investors on record across 7 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has The Honest Company raised?
The Honest Company has raised 7 venture rounds. Sign up free to see how much each round raised and the total.
When did The Honest Company last raise money?
The Honest Company's most recent round on record is a Series F, in Jun 2018.
What does The Honest Company do?
Based in the US, The Honest Company, Inc.
Where is The Honest Company headquartered?
The Honest Company is headquartered in Los Angeles, US.
Which VCs invest in companies like The Honest Company?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at The Honest Company's stage. Their profiles are linked below.
VCs backing consumer products startups at Series F
Raising like The Honest Company? Find the right VCs.
Capital Atlas matches your startup to active investors by stage, sector and region.