TapMetrics
Latest round
- Seed
Last raised
- Apr 2009
Total raised
- Undisclosed
Investors
- 1
About TapMetrics
TapMetrics focuses on mobile app analytics and monetization strategies. The company was acquired by Millennial Media in February 2010, with financial details undisclosed. It operates from Chico, US.TapMetrics offers a comprehensive suite of mobile app analytics and monetization tools designed for developers across various platforms, including iOS, Android, and Windows Phone. Their core product provides in-depth analytics that enable app developers to track user engagement, optimize user acquisition strategies, and maximize revenue from their applications. By integrating with advertising networks, TapMetrics helps developers understand which monetization strategies work best for their target audience, delivering actionable insights to enhance overall app performance. The company serves a diverse customer base, including independent developers and larger enterprises, primarily in North America, Europe, and Asia.TapMetrics generates revenue through subscription-based models, partnering with app developers to provide access to its analytics and monetization services. The transactions typically involve a recurring fee charged on a monthly or annual basis, which grants clients access to various tiers of analytical tools and support. These subscription tiers allow clients to select the features that best meet their operational needs, thus facilitating a direct business-to-business relationship. Notably, the company emphasizes its flagship analytics platform, which is designed to deliver real-time insights and performance metrics that drive strategic decision-making.Following its acquisition in February 2010, TapMetrics plans to enhance its product offerings and expand its reach. The company aims to develop new analytics tools and features tailored to emerging technologies in mobile applications. Expansion into new markets in Europe and Asia is targeted for completion by the end of 2023.
Who invested in TapMetrics
1 investor across 1 round
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Funding rounds
Seed
Apr 4, 2009
Amount
Undisclosed
Investors
Questions about TapMetrics
Who invested in TapMetrics?
TapMetrics has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has TapMetrics raised?
TapMetrics has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did TapMetrics last raise money?
TapMetrics's most recent round on record is a Seed, in Apr 2009.
What does TapMetrics do?
TapMetrics focuses on mobile app analytics and monetization strategies.
Where is TapMetrics headquartered?
TapMetrics is headquartered in Chico, US.
Which VCs invest in companies like TapMetrics?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at TapMetrics's stage. Their profiles are linked below.
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