Swoop
Latest round
- Series B
Last raised
- Nov 2013
Total raised
- $11M
Investors
- 3
About Swoop
Swoop Inc.Swoop Inc. was founded in 2011 in Cambridge, US, focusing on omnichannel marketing strategies for the healthcare sector. The company recently underwent a significant change when it was spun-off from Real Chemistry, with New Mountain Capital acquiring a majority stake in the company. Ron Ellwell, a co-founder and the current CEO, has a history of leading marketing initiatives in the healthcare industry. The company has completed 7 deals as it continues to expand its operations globally, with the most recent deal in September 2024.Swoop provides a comprehensive suite of omnichannel marketing solutions that utilize advanced AI and data analytics. Their offerings include predictive audience targeting, which identifies patients likely to disengage from treatment, alongside omnichannel activation that coordinates messaging at critical clinical decision points. Key products such as Swoop Agents and the HCP Pro suite enhance user engagement through real-time insights tailored for specific disease communities.Swoop generates revenue from B2B relationships with healthcare brands and marketing agencies, utilizing a business model that includes subscription-based services and partnership agreements. Their marketing solutions, particularly predictive audience targeting, are designed to help clients achieve measurable ROI in their campaigns, effectively increasing patient adherence and brand conversation rates.Following the recent spin-off in September 2024, Swoop Inc. The firm aims to introduce upcoming products aimed at further improving patient engagement and treatment adherence. Additionally, Swoop is targeting expansion into new geographic regions where chronic and rare diseases are prevalent, with specific plans for international market penetration set to commence in 2025.
Who invested in Swoop
3 investors across 3 rounds
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Questions about Swoop
Who invested in Swoop?
Swoop has 3 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Swoop raised?
Swoop has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did Swoop last raise money?
Swoop's most recent round on record is a Series B, in Nov 2013.
What does Swoop do?
Swoop is a marketing/advertising company.
Where is Swoop headquartered?
Swoop is headquartered in Cambridge, US.
Which VCs invest in companies like Swoop?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Swoop's stage. Their profiles are linked below.
VCs backing marketing/advertising startups at Series B
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