Strava

InternetSeries FSan Francisco, USstrava.com

Latest round

Series F

Last raised

Nov 2020

Total raised

$167M

Investors

7

About Strava

Based in San Francisco, California, and founded in 2009 by Mark Gainey and Michael Horvath, Strava is a social fitness network application. Strava’s initial go to market strategy was to focus on the cycling community, however, it has since expanded its exercise tracking service across a range of sports. The platform now has over 64 million users across 244 countries and has 40 million uploads every week. Prior to Strava both Michael and mark co-founded Kana, a cloud computing and customer relationship software company. In May 2025, Strava, Inc. Through a GPS enabled device such as a mobile phone Strava records supported sports activities which can be shared among a user's followers or shared publicly through its online platform. Strava records a range of metrics such as distance, speed, and heart rate so users can monitor their overall performance during a sporting activity and progress over time. Strava is designed with both professional and non-professional athletes in mind. Strava operates freemium model or a monthly or yearly subscription service, with a slight discount applied when purchased as a yearly subscription. While the free version of the app still allows a user to record and share an activity, the subscription service provides additional features such as progress charting, leader boards, and more enhanced granularity around performance metrics. Strava has also entered paid partnerships with sporting brands such as sports clothing company Salomon and other sports applications such as Zwift.

Who invested in Strava

7 investors across 6 rounds

See all investors in Strava

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Funding rounds

  1. Series F

    Nov 16, 2020

    Amount

    $110M

    Investors

    Locked

  2. Series E

    Dec 21, 2016

    Amount

    $14M

    Investors

    Locked

  3. Series D

    Oct 20, 2014

    Amount

    $19M

    Investors

    Locked

  4. Series C

    Mar 20, 2013

    Amount

    $7.5M

    Investors

    Locked

  5. Series B

    Jul 15, 2011

    Amount

    $13M

    Investors

    Locked

  6. Series A

    Oct 21, 2010

    Amount

    $4.6M

    Investors

    Locked

Questions about Strava

Who invested in Strava?

Strava has 7 investors on record across 6 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Strava raised?

Strava has raised 6 venture rounds. Sign up free to see how much each round raised and the total.

When did Strava last raise money?

Strava's most recent round on record is a Series F, in Nov 2020.

What does Strava do?

Based in San Francisco, California, and founded in 2009 by Mark Gainey and Michael Horvath, Strava is a social fitness network application.

Where is Strava headquartered?

Strava is headquartered in San Francisco, US.

Which VCs invest in companies like Strava?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Strava's stage. Their profiles are linked below.

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