SpotX

Marketing/AdvertisingSeries DBroomfield, USspotx.tv

Latest round

Series D

Last raised

Dec 2010

Total raised

$12M

Investors

1

About SpotX

SpotX, Inc.Founded in 2007 by Steve Swoboda in Broomfield, US, SpotX, Inc. operates in the advertising technology sector. The company has undergone significant changes, including its acquisition by Magnite in April 2021 for USD 640 million in cash and 12,374,315 shares of Magnite stock. This strategic move aimed to create a comprehensive advertising technology stack for publishers and TV programmers.SpotX, Inc. operates as a leading independent sell-side advertising company, specializing in a suite of programmatic advertising solutions designed to connect media owners with advertisers. Their core offerings include a comprehensive platform for streaming, online video, display, and audio advertising, enabling clients to efficiently monetize their inventory across various formats. Clients benefit from advanced brand protection and privacy features, ensuring their advertising strategies are both effective and secure.SpotX generates revenue primarily through its programmatic advertising platform, which operates on a transaction-based model. Clients engage the company’s services through partnerships that facilitate the buying and selling of digital advertising inventory. These transactions typically involve a fixed fee structure, allowing media owners to access SpotX's advanced technology for monetizing their ad spaces. Following the acquisition by Magnite, the company aims to integrate innovative advertising technology solutions and roll out additional features by the end of 2022. The expansion targets markets in Europe and Asia-Pacific, aiming to increase their customer base and presence in these regions.00 mn Secondary Stock Purchase will support these growth initiatives and development of new products.

Who invested in SpotX

1 investor across 1 round

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Funding rounds

  1. Series D

    Dec 15, 2010

    Amount

    $12M

    Investors

    Locked

Questions about SpotX

Who invested in SpotX?

SpotX has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has SpotX raised?

SpotX has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did SpotX last raise money?

SpotX's most recent round on record is a Series D, in Dec 2010.

What does SpotX do?

SpotX is a marketing/advertising company.

Where is SpotX headquartered?

SpotX is headquartered in Broomfield, US.

Which VCs invest in companies like SpotX?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at SpotX's stage. Their profiles are linked below.

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