SocialFlow

Marketing/AdvertisingSeries CNew York, USsocialflow.com

Latest round

Series C

Last raised

Dec 2015

Total raised

$25M

Investors

11

About SocialFlow

SocialFlow, Inc.Founded in 2010 and headquartered in New York, US, SocialFlow, Inc. focuses on providing advanced social media management solutions. The company underwent a significant transition when it was acquired by Piano Software Inc. in February 2022 for USD 50 mn, allowing it to integrate more robust engagement tools into its offerings. The company has successfully completed a total of 9 deals to date, with its most recent deal occurring in February 2022.Piano Amplifier, the product suite of SocialFlow, delivers a range of AI-driven tools aimed at enhancing audience engagement through optimized social media distribution. The core offerings include a publishing tool that utilizes machine learning to analyze social media content and audience behavior, thereby maximizing posts' effectiveness during peak engagement times. The platform also supports branded content campaigns and subscription targeting through social channels, serving a diverse client base including major media organizations like Future, which operates over 250 brands.Piano Amplifier employs a subscription-based revenue model, allowing clients to access a comprehensive suite of social media management tools. Client engagement is structured around contracts that offer tiered access to features such as advanced analytics, user management, and security options tailored to enhance their digital marketing efforts. The flagship services focus on audience data integration and campaign optimization, which are crucial for clients aiming to boost their social media performance.Looking ahead, SocialFlow, Inc. The acquisition by Piano Software Inc. will support the optimization of customer engagement tools, enhancing SocialFlow's capabilities. The company aims to introduce new products designed to meet the evolving needs of its clients, although specific release dates have yet to be disclosed. SocialFlow is also exploring opportunities to expand its presence further into European markets and potentially into Asia by the end of 2023.

Who invested in SocialFlow

11 investors across 4 rounds

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Funding rounds

  1. Series C

    Dec 7, 2015

    Amount

    $7.5M

    Investors

    Locked

  2. Series B

    Apr 16, 2013

    Amount

    $10M

    Investors

    Locked

  3. Series A

    Apr 8, 2011

    Amount

    $7M

    Investors

    Locked

  4. Seed

    Mar 1, 2010

    Amount

    Undisclosed

    Investors

    Locked

Questions about SocialFlow

Who invested in SocialFlow?

SocialFlow has 11 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has SocialFlow raised?

SocialFlow has raised 4 venture rounds. Sign up free to see how much each round raised and the total.

When did SocialFlow last raise money?

SocialFlow's most recent round on record is a Series C, in Dec 2015.

What does SocialFlow do?

SocialFlow is a marketing/advertising company.

Where is SocialFlow headquartered?

SocialFlow is headquartered in New York, US.

Which VCs invest in companies like SocialFlow?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at SocialFlow's stage. Their profiles are linked below.

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