Snowplow Analytics

SoftwareSeries BLondon, UKsnowplow.io

Latest round

Series B

Last raised

Jun 2022

Total raised

$59M

Investors

3

About Snowplow Analytics

Snowplow Analytics Limited is focused on providing a robust customer data infrastructure tailored for artificial intelligence applications. Founded in London, UK, in 2012 by Alexander Dean, David Hall, Dor Benshimon, Jay Jennings, Rae Zhang, and Yali Sassoon, the company has undergone strategic growth and expansion.Snowplow offers a comprehensive customer data infrastructure specifically designed for artificial intelligence applications, enabling organizations to transform raw behavioral data into high-quality, governed data sets. Their core offerings include real-time data collection, validation, and enrichment, which empower businesses to deliver insights directly to cloud data platforms. Snowplow’s infrastructure facilitates the modeling of advanced analytics tailored to specific business needs, allowing for applications such as Customer 360, journey analytics, and dynamic personalization. Serving a diverse clientele that includes thousands of digital-first companies across sectors such as gaming and retail, Snowplow is positioned in global markets including North America, Europe, and Asia.40. The company operates a subscription-based model, allowing clients to access its suite of products designed for data infrastructure and analytics. Clients subscribe to various service tiers based on their specific data requirements, utilizing Snowplow’s platform for real-time behavioral data collection and processing. The company aims to enhance its offerings with new products, although specific release dates are not disclosed. Further, Snowplow plans to penetrate new markets and geographic regions, focusing on increased presence in North America, Europe, and Asia.

Who invested in Snowplow Analytics

3 investors across 3 rounds

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Funding rounds

  1. Series B

    Jun 20, 2022

    Amount

    $45M

    Investors

    Locked

  2. Series A

    Nov 27, 2020

    Amount

    $9.3M

    Investors

    Locked

  3. Series A

    Aug 21, 2019

    Amount

    $4.9M

    Investors

    Locked

Questions about Snowplow Analytics

Who invested in Snowplow Analytics?

Snowplow Analytics has 3 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Snowplow Analytics raised?

Snowplow Analytics has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Snowplow Analytics last raise money?

Snowplow Analytics's most recent round on record is a Series B, in Jun 2022.

What does Snowplow Analytics do?

Snowplow Analytics Limited is focused on providing a robust customer data infrastructure tailored for artificial intelligence applications.

Where is Snowplow Analytics headquartered?

Snowplow Analytics is headquartered in London, UK.

Which VCs invest in companies like Snowplow Analytics?

Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Highland Europe and Balderton Capital back software companies at Snowplow Analytics's stage. Their profiles are linked below.

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