SLL Automotive Group

Founded in 2016 and headquartered in Munich, Germany, SLL Automotive Group GmbH provides a digital platform for vehicle auctions.SLL Automotive Group GmbH, operating under the brand 2trde, functions as a multichannel platform in the digital vehicle trading sector. It offers an auction service that synchronizes vehicle sales across up to ten auction houses simultaneously, enhancing the potential bids and profits for car dealers, fleet managers, and leasing companies. The platform efficiently manages vehicle data through streamlined processes, including data collection via established app interfaces or partnerships with certified appraisers. By addressing common auction issues such as lengthy durations and high operational costs, 2trde reduces transaction times from an average of 30 days to just 7 days.SLL Automotive Group GmbH generates revenue through transaction fees associated with vehicle auctions on its platform. The business model is based on a commission structure applied to the final sale price of vehicles auctioned through 2trde's marketplace. The company focuses on B2B transactions, allowing dealers to auction their vehicles and access a wider market, thereby achieving higher sale prices. The company plans to expand into new markets, targeting regions beyond its current operations in Germany, the Netherlands, and Austria.

1. Seed

   Feb 17, 2022

   Amount

   $8M

   Investors

   Locked

2. Seed

   May 6, 2020

   Amount

   Undisclosed

   Investors

   Locked

3. Seed

   May 6, 2020

   Amount

   $2.7M

   Investors

   Locked