SimpliField
Latest round
- Series B
Last raised
- Oct 2019
Total raised
- $13M
Investors
- 5
About SimpliField
Founded in 2013, SimpliField is headquartered in Paris, France. The company specializes in optimizing retail operations through its mobile platform. In October 2022, SimpliField was acquired by Field Agent, a portfolio company of Five Elms Capital. The founder, Jonathan Attal, has a history in building technology-oriented businesses.SimpliField offers a comprehensive mobile platform designed specifically for retail operations, focusing on enhancing communications, automating workflows, and providing advanced performance analytics. The platform streamlines processes for retail teams, enabling better coordination between headquarters and field staff. It also facilitates operational accuracy during store visits, ensures brand consistency across locations, and allows for quick identification of areas needing improvement. Notable clients include L’Oréal, Hublot, and Pizza Hut, serving various geographical markets including North America and Europe.The revenue structure of SimpliField is primarily derived from subscription-based services offered to retail businesses. Clients engage with the platform through a direct-to-business model, paying for access to tools designed to enhance operational efficiency. Although specific pricing plans are not disclosed, the subscription model typically includes various tiers that correspond to client needs. Key services include workflow automation and performance analytics, which provide value to retail clients by streamlining operations and improving productivity.The acquisition of SimpliField by Field Agent in October 2022 aims to enhance in-store retail operations by providing tools to identify, analyze, and improve retail performance. Future growth strategies include the development of new products tailored for retail analytics and operational improvements, with a focus on expanding into additional markets. Specific regions targeted for expansion may include Asia Pacific and Latin America over the next two years.
Who invested in SimpliField
5 investors across 4 rounds
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Questions about SimpliField
Who invested in SimpliField?
SimpliField has 5 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has SimpliField raised?
SimpliField has raised 4 venture rounds. Sign up free to see how much each round raised and the total.
When did SimpliField last raise money?
SimpliField's most recent round on record is a Series B, in Oct 2019.
What does SimpliField do?
Founded in 2013, SimpliField is headquartered in Paris, France.
Where is SimpliField headquartered?
SimpliField is headquartered in Paris, France.
Which VCs invest in companies like SimpliField?
Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Generation Investment Management back business support services companies at SimpliField's stage. Their profiles are linked below.
VCs backing business support services startups at Series B
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