Seedling USA
Latest round
- Seed
Last raised
- Nov 2013
Total raised
- $3.6M
Investors
- 10
About Seedling USA
Seedling USA, Inc. is a creative company focused on crafting innovative DIY kits for children.Seedling USA, Inc. was founded in 2007 in Los Angeles, US, and specializes in producing DIY craft kits for children. The company does not have any known subsidiaries or parent companies. The founders include Blair Spowart, Isabella-Maria Carmone, Jessica Bowman, and Peter Klein, with leadership currently under CEO Matthieu Morin.Seedling specializes in creating innovative DIY craft kits designed primarily for children aged 7 and older. Their flagship product, the 'Make Your Own Dreamcatcher' kit, includes a variety of colorful materials such as feathers, pom poms, beads, and ribbons, enabling users to craft unique dreamcatchers that can be displayed in personal spaces like bedrooms. These products emphasize creativity, allowing children to engage in hands-on activities that promote artistic expression and imaginative play. Seedling's offerings are aimed at families and educational institutions, targeting markets primarily within North America and Australia.Seedling generates revenue through direct-to-consumer sales, primarily via its e-commerce platform.99. The transaction process involves customers purchasing these kits online, which are then shipped directly to their specified addresses. Seedling’s revenue model relies on one-time purchases rather than subscriptions, with customers largely comprising families looking for engaging craft activities.Seedling is focusing on designing and launching new products to expand its range of DIY craft kits for children, although specific release dates have not been detailed. The company is also looking to expand into new markets, particularly in Europe and Asia, by the end of 2025.00 mn will support these initiatives, enhancing product development and marketing efforts to reach broader audiences.
Who invested in Seedling USA
10 investors across 3 rounds
See all investors in Seedling USA
Sign up free to see every VC on the cap table, the rounds they joined, and how much each round raised.
Questions about Seedling USA
Who invested in Seedling USA?
Seedling USA has 10 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Seedling USA raised?
Seedling USA has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did Seedling USA last raise money?
Seedling USA's most recent round on record is a Seed, in Nov 2013.
What does Seedling USA do?
Seedling USA is a retail company.
Where is Seedling USA headquartered?
Seedling USA is headquartered in Los Angeles, US.
Which VCs invest in companies like Seedling USA?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back retail companies at Seedling USA's stage. Their profiles are linked below.
VCs backing retail startups at Seed
Raising like Seedling USA? Find the right VCs.
Capital Atlas matches your startup to active investors by stage, sector and region.