Pure Pet Food
Latest round
- Series A
Last raised
- Oct 2024
Total raised
- $20M
Investors
- 2
About Pure Pet Food
Founded in 2013 and headquartered in Cleckheaton, UK, Pure Pet Food Limited offers tailored nutrition for dogs. The company's focus has shifted towards subscription-based direct-to-consumer sales. Daniel Eha is the founder, while Roz Cuschieri serves as CEO.Pure Pet Food specializes in providing personalized, all-natural dog food, primarily delivered through a subscription model. The main product is a rehydratable dog food that requires the addition of water to create a nutritious meal quickly. This product alleviates meal-time stress for dog owners while ensuring that pets receive complete and balanced nutrition tailored to their specific health needs and preferences. Pure's offerings include a variety of recipes formulated by in-house nutritionists and endorsed by veterinary professionals, addressing various health issues such as digestive problems, sensitivities, and specific breed requirements.Pure Pet Food operates on a direct-to-consumer subscription model, enabling pet owners to create personalized meal plans for their dogs.89 per day for smaller dogs. The subscription allows for flexibility, as clients can amend or cancel their plans without incurring additional costs. Revenue is generated through these recurring subscriptions, which include free delivery of the products to the customer's doorstep. Future initiatives include the development of new products tailored to customer needs, with strategic expansion into new geographic regions planned.
Who invested in Pure Pet Food
2 investors across 1 round
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Funding rounds
Series A
Oct 21, 2024
Amount
$20M
Investors
Questions about Pure Pet Food
Who invested in Pure Pet Food?
Pure Pet Food has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Pure Pet Food raised?
Pure Pet Food has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Pure Pet Food last raise money?
Pure Pet Food's most recent round on record is a Series A, in Oct 2024.
What does Pure Pet Food do?
Founded in 2013 and headquartered in Cleckheaton, UK, Pure Pet Food Limited offers tailored nutrition for dogs.
Where is Pure Pet Food headquartered?
Pure Pet Food is headquartered in Cleckheaton, UK.
Which VCs invest in companies like Pure Pet Food?
Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Highland Europe back consumer products companies at Pure Pet Food's stage. Their profiles are linked below.
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