Pura Scents
Latest round
- Seed
Last raised
- Feb 2020
Total raised
- $4.4M
Investors
- 4
About Pura Scents
Based in the US, Pura Scents, Inc.Pura Scents, Inc. specializes in the design and production of smart home fragrance diffusers.Pura offers a range of smart home fragrance diffusers and premium fragrances designed to enhance the ambiance of various spaces, including homes and cars. The core products include the Pura 4™, Pura Plus™, Pura Mini™, Pura Car Pro™, and Pura Car™ diffusers. Utilizing app-controlled technology, these devices allow users to customize scent intensity, schedule operating times, and manage fragrance preferences directly from their smartphones.Pura generates revenue through a subscription-based model that enables customers to receive regular shipments of fragrances at discounted rates. Customers can select from various pricing plans, providing a steady stream of recurring revenue. The flagship products, such as the Pura 4™ and its associated fragrances, are sold directly to consumers through the company's website and app, ensuring a direct-to-consumer sales structure.In February 2020, Pura Scents, Inc. The company aims to launch new products that cater to evolving market demands and is also looking to explore expansion into new geographic regions, with specific plans to penetrate additional international markets by the end of 2023.
Who invested in Pura Scents
4 investors across 2 rounds
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Questions about Pura Scents
Who invested in Pura Scents?
Pura Scents has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Pura Scents raised?
Pura Scents has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Pura Scents last raise money?
Pura Scents's most recent round on record is a Seed, in Feb 2020.
What does Pura Scents do?
Based in the US, Pura Scents, Inc.
Where is Pura Scents headquartered?
Pura Scents is headquartered in Orem, US.
Which VCs invest in companies like Pura Scents?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at Pura Scents's stage. Their profiles are linked below.
VCs backing consumer products startups at Seed
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