Pulse Global

Pulse Global Limited was founded in 2016 in Hong Kong and operates primarily in the loyalty management sector, offering innovative solutions that enhance customer engagement.Pulse iD specializes in AI-powered loyalty management solutions designed to facilitate hyper-personalized customer engagement through a variety of innovative products and services. The core offerings include a personalization engine that tailors rewards and engagement strategies based on individual customer data, a marketplace that provides access to a global network of rewards partnerships, and flexible integration options that enhance customer experience across platforms. These products are aimed at businesses looking to drive customer loyalty through tailored reward mechanisms such as card-linked offers, gamification strategies, and smart subscription management.Pulse iD generates revenue through various transactional models, primarily involving partnerships with businesses that utilize their loyalty management systems. This includes subscription-based pricing structures where clients pay for access to the loyalty platform and associated services. For instance, retailers may implement Pulse iD’s rewards programs, allowing them to offer personalized, merchant-funded offers to their customers while benefiting from the data and analytics provided by the platform. The revenue structure also encompasses performance-based incentives tied to customer engagement metrics, meaning clients may pay based on the success of the loyalty initiatives. The company is focused on launching several new features within its loyalty management platform aimed at increasing personalization capabilities by the end of 2023. Additionally, Pulse iD plans to enter new markets in Asia and Europe by mid-2024, targeting retail brands in those regions to broaden its service footprint and drive growth.

1. Series A

   Apr 11, 2017

   Amount

   $3.8M

   Investors

   Locked