Latest round

Seed

Last raised

May 2018

Total raised

Undisclosed

Investors

2

About Playable

Based in Aarhus, Denmark, and founded in 2017, Playable ApS operates as a creator of a digital activation platform for creating marketing gamification programs. As of 2022, Playable Aps was formerly known as LeadFamly. As of 2023, the company’s client base includes Coop, Costcutter, Danske Bank, PVS, Qiagen, Carlsberg Group, and Virgin Red. Playable ApS provides a gamification platform that allows clients to integrate game mechanics in their marketing at every stage and create custom-branded gamification campaigns. The company’s platform offers a games library, which includes a sample collection of marketing games for clients to study and analyze games. In addition, the firm offers features such as Game CMS, Visual editor, designing and layout, dashboard and analytics, and campaign templates. Playable ApS provides integration with tools such as Salesforce, Merlin, Marketingplatform, Eloqua, Drip, Webpower, Wmarketer, and Klaviyo.

Who invested in Playable

2 investors across 1 round

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Funding rounds

  1. Seed

    May 1, 2018

    Amount

    Undisclosed

    Investors

    Locked

Questions about Playable

Who invested in Playable?

Playable has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Playable raised?

Playable has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did Playable last raise money?

Playable's most recent round on record is a Seed, in May 2018.

What does Playable do?

Based in Aarhus, Denmark, and founded in 2017, Playable ApS operates as a creator of a digital activation platform for creating marketing gamification programs.

Where is Playable headquartered?

Playable is headquartered in Denmark.

Which VCs invest in companies like Playable?

Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Balderton Capital back marketing/advertising companies at Playable's stage. Their profiles are linked below.

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