Planty
Latest round
- Seed
Last raised
- May 2021
Total raised
- $1.3M
Investors
- 1
About Planty
Based in the UK, Planty Ltd.Planty Ltd. is a London-based food company founded in 2019 that focuses on delivering plant-based meals.Planty specializes in delivering tasty, chef-prepared, plant-based meals and desserts directly to consumers, focusing on convenience and sustainability. Their core product offerings include a diverse menu of ready-to-eat meals, which cater to various dietary preferences, including high-protein options and dishes rich in vegetables, aiming to meet the nutritional needs of their customers. Customers can select from a flexible subscription model, choosing between 6 to 16 meals per order, along with up to 12 extras, and can update their selections at any time. The meals are designed for individuals looking for quick, nutritious dining solutions, and they are available for delivery from Tuesday to Saturday, with a carbon-neutral shipping partner.Planty generates revenue primarily through its subscription-based model, where customers pay for meal plans that range in price depending on the number of meals selected.80 per meal for 12 to 15 meals, and escalating costs for fewer meals. The firm also offers add-ons, such as desserts and sides, which enhance customer value and increase average transaction sizes. The transaction structure is direct-to-consumer, allowing Planty to maintain a close relationship with its clientele while fostering customer loyalty through flexible subscription management options, including the ability to pause or cancel subscriptions at any time.In October 2021, Planty Ltd. The firm has plans to introduce new product offerings to meet growing consumer demand and aims to enhance its market reach in this new region.
Who invested in Planty
1 investor across 2 rounds
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Questions about Planty
Who invested in Planty?
Planty has 1 investor on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Planty raised?
Planty has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Planty last raise money?
Planty's most recent round on record is a Seed, in May 2021.
What does Planty do?
Planty is a food company.
Where is Planty headquartered?
Planty is headquartered in London, UK.
Which VCs invest in companies like Planty?
Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Balderton Capital back food companies at Planty's stage. Their profiles are linked below.
VCs backing food startups at Seed
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