Pinkberry

FoodSeries CLos Angeles, USpinkberry.com

Latest round

Series C

Last raised

Jul 2009

Total raised

$30M

Investors

2

About Pinkberry

Founded in 2005 in Los Angeles, US, Pinkberry specializes in frozen yogurt products. Pinkberry has undergone strategic pivots to enhance its market presence.Pinkberry Frozen Yogurt specializes in providing high-quality frozen yogurt products, prominently known for their original tart flavor, which is a significant aspect of their brand identity. The company focuses on delivering a unique frozen dessert experience that appeals to a wide range of consumers seeking healthier alternatives to traditional ice cream. Their product line includes a variety of yogurt flavors and toppings, allowing customers to personalize their desserts according to their preferences. Pinkberry caters to a diverse client base, including health-conscious individuals, families, and anyone seeking a refreshing treat.Revenue generation at Pinkberry Frozen Yogurt primarily occurs through direct-to-consumer sales at their retail locations, where customers purchase frozen yogurt products on-site. The company employs a straightforward transaction structure, with customers selecting their desired yogurt flavors and toppings, which are then weighed and priced accordingly. Pinkberry's flagship product, the original tart frozen yogurt, serves as a cornerstone of their offerings, with additional flavors and topping options enhancing customer choice. This model emphasizes immediate consumer engagement and satisfaction, driving repeat business and fostering brand loyalty.Pinkberry seeks to expand its product offerings with new flavor innovations set to launch in the upcoming quarters. The company is also planning to target new geographic markets, specifically focusing on expanding further into Canada and select international regions by 2025.

Who invested in Pinkberry

2 investors across 2 rounds

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Funding rounds

  1. Series C

    Jul 29, 2009

    Amount

    $2.5M

    Investors

    Locked

  2. Series A

    Oct 16, 2007

    Amount

    $27M

    Investors

    Locked

Questions about Pinkberry

Who invested in Pinkberry?

Pinkberry has 2 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Pinkberry raised?

Pinkberry has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did Pinkberry last raise money?

Pinkberry's most recent round on record is a Series C, in Jul 2009.

What does Pinkberry do?

Founded in 2005 in Los Angeles, US, Pinkberry specializes in frozen yogurt products.

Where is Pinkberry headquartered?

Pinkberry is headquartered in Los Angeles, US.

Which VCs invest in companies like Pinkberry?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back food companies at Pinkberry's stage. Their profiles are linked below.

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