Petra Labs
Latest round
- Seed
Last raised
- Jul 2026
Total raised
- $5.2M
Investors
- 3
About Petra Labs
Petra Labs is an innovative company that provides advanced analytics solutions using AI technology to optimize marketing strategies. Founded in 2025 by Sami Akkawi (CEO), Rishi Penmetcha (CTO), and Ramie Khoury (COO) the company is headquartered in New York, United States. Petra Labs specializes in providing a comprehensive suite of AI-driven marketing solutions designed to enhance search engine optimization and analytics for its clients. The core offerings include an advanced platform that aggregates real user demand and queries from proprietary panel data, alongside custom integrations with existing business data sources. This platform enables businesses to track their brand's presence, sentiment, and competitive threats across major AI platforms while delivering detailed analytics across customer personas and product lines. Petra Labs serves a diverse client base, which includes enterprises looking to optimize their marketing strategies and measure outcomes effectively.Petra Labs generates revenue through partnerships and subscription-based models tailored to the needs of business clients. The company offers a range of services, including full-stack AEO (AI-Enhanced Optimization) services, which are designed to deliver actionable insights and measurable business outcomes. Clients engage in multi-touch attribution and market mix modeling, connecting AI search activity directly to revenue generation. While specific pricing structures for individual products and services have not been disclosed, the business model likely involves ongoing subscription fees for access to the analytics platform, along with performance-based fees associated with the AEO services. The company is focusing on launching new products designed to enhance their platform's capabilities, with plans to expand into additional markets in Europe and North America by the end of 2027.
Who invested in Petra Labs
3 investors across 1 round
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Funding rounds
Seed
Jul 22, 2026
Amount
$5.2M
Investors
Questions about Petra Labs
Who invested in Petra Labs?
Petra Labs has 3 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Petra Labs raised?
Petra Labs has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Petra Labs last raise money?
Petra Labs's most recent round on record is a Seed, in Jul 2026.
What does Petra Labs do?
Petra Labs is an innovative company that provides advanced analytics solutions using AI technology to optimize marketing strategies.
Where is Petra Labs headquartered?
Petra Labs is headquartered in New York, US.
Which VCs invest in companies like Petra Labs?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Petra Labs's stage. Their profiles are linked below.
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