Latest round

Series B

Last raised

Dec 2023

Total raised

$8.8M

Investors

14

About Petokoto

Based in Japan, Petokoto inc.Founded in 2015 in Tokyo, Japan, Petokoto inc. focuses on creating advanced nutritional solutions for pets.Petokoto specializes in providing innovative solutions for pet nutrition and wellness through its core offerings. The company’s primary product is a premium line of pet food designed to meet the dietary needs of dogs and cats, utilizing high-quality ingredients that prioritize health and sustainability. Additionally, Petokoto offers personalized nutrition plans and consultations to pet owners, enabling them to make informed decisions based on their pets' unique health profiles and dietary requirements. The company targets pet owners and veterinary clinics, aiming to improve pet health outcomes in North America and Europe, where its products are actively sold.Petokoto generates revenue through a combination of direct-to-consumer sales and B2B partnerships with veterinary clinics and pet supply retailers. The company utilizes a subscription model for its personalized nutrition plans, allowing customers to receive regular shipments of tailored pet food based on their pets' ongoing health needs. This model fosters customer loyalty and ensures a steady stream of revenue while also facilitating one-time purchases of individual products, including their flagship pet food lines. Pricing structures are designed to appeal to a broad consumer base, with options that cater to varying budgets and dietary preferences.Petokoto inc. plans to introduce new products focusing on innovative pet food formulations and expanded personalized nutrition options in the coming year. The company is also targeting expansion into additional markets within Europe and North America by 2025.

Who invested in Petokoto

14 investors across 4 rounds

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Funding rounds

  1. Series B

    Dec 13, 2023

    Amount

    $3M

    Investors

    Locked

  2. Series B

    May 10, 2023

    Amount

    $2.1M

    Investors

    Locked

  3. Series A

    Dec 1, 2021

    Amount

    $3.7M

    Investors

    Locked

  4. Seed

    Dec 20, 2016

    Amount

    Undisclosed

    Investors

    Locked

Questions about Petokoto

Who invested in Petokoto?

Petokoto has 14 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Petokoto raised?

Petokoto has raised 4 venture rounds. Sign up free to see how much each round raised and the total.

When did Petokoto last raise money?

Petokoto's most recent round on record is a Series B, in Dec 2023.

What does Petokoto do?

Petokoto is a media company.

Where is Petokoto headquartered?

Petokoto is headquartered in Tokyo, Japan.

Which VCs invest in companies like Petokoto?

Among active investors with capital left to deploy, Boc Private Equity Firm, Zijin Venture Capital, Legend Capital and Source Code Capital back media companies at Petokoto's stage. Their profiles are linked below.

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