PayPerPost
Latest round
- Series B
Last raised
- Jun 2007
Total raised
- $10M
Investors
- 4
About PayPerPost
Founded in 2006 and headquartered in Orlando, US, PayPerPost operates as a marketplace for influencer marketing. The company has undergone a pivot towards a more sophisticated digital platform for marketers, enhancing its offerings since its inception. Ted Murphy is both the Founder and CEO, who has a history of leading digital marketing initiatives.PayPerPost, through its Creator Marketplace platform, provides a sophisticated blogger and influencer discovery tool designed for marketers. This core offering enables users to search for content creators by utilizing keyword searches that match social handles, names, tags, and other relevant attributes. Advanced search filters allow marketers to refine their results based on specific audience demographics and creator profiles, ensuring a targeted approach to influencer marketing. The platform’s comprehensive creator profiles showcase valuable insights, including content, social connections, personal data, and audience metrics, facilitating informed decision-making for brands seeking to engage with the right influencers.S.The revenue model for PayPerPost is structured around subscription-based access to its Creator Marketplace platform, allowing marketers to leverage its tools for influencer discovery. Clients engage with the platform through tailored subscription plans that provide varying levels of access to features, including advanced search capabilities and detailed creator profiles. Transactions typically occur on a B2B basis, wherein brands and marketers pay for subscriptions or partnerships to connect with influencers for campaigns. This transaction structure supports ongoing relationships between the platform and its clients, facilitating multiple marketing initiatives. The company is actively working on new product features aimed at improving the user experience and expanding functionality within the platform. Plans for future growth also include targeting expansion into new geographic markets, particularly within Asia and additional European countries, by the end of 2008. This strategic move is expected to capitalize on the increasing demand for influencer marketing solutions globally.
Who invested in PayPerPost
4 investors across 2 rounds
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Questions about PayPerPost
Who invested in PayPerPost?
PayPerPost has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has PayPerPost raised?
PayPerPost has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did PayPerPost last raise money?
PayPerPost's most recent round on record is a Series B, in Jun 2007.
What does PayPerPost do?
Founded in 2006 and headquartered in Orlando, US, PayPerPost operates as a marketplace for influencer marketing.
Where is PayPerPost headquartered?
PayPerPost is headquartered in Orlando, US.
Which VCs invest in companies like PayPerPost?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at PayPerPost's stage. Their profiles are linked below.
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