Latest round

Series B

Last raised

Feb 2021

Total raised

$28M

Investors

5

About Oribi

Based in the US, Oribi Ltd.Founded in 2015 and headquartered in Delaware, US, Oribi Ltd. specializes in advanced analytics solutions. The company has undergone strategic pivots to enhance its offerings. In February 2022, LinkedIn Corporation acquired Oribi for USD 80 mn, which allows LinkedIn to accelerate its marketing attribution capabilities.Oribi specializes in providing advanced analytics solutions aimed at enhancing digital marketing strategies. Their core offerings include a robust analytics platform that integrates seamlessly with various web applications, allowing businesses to track user interactions, measure campaign performance, and optimize conversion rates. The platform is designed to empower marketers with actionable insights through features such as real-time data visualization and automated reporting. Oribi serves a diverse clientele, including e-commerce businesses, digital marketing agencies, and enterprises across the technology, retail, and finance sectors.Oribi generates revenue through a subscription-based model, allowing clients to access its analytics platform for a monthly fee. This transactional structure typically involves tiered pricing plans, which cater to businesses of varying sizes and analytics needs. Clients may choose from different subscription tiers that offer access to specific features, allowing for flexibility in usage based on their unique requirements. The flagship product is designed to provide comprehensive analytics capabilities, which enhances businesses' understanding of customer behavior and marketing effectiveness.Following its acquisition by LinkedIn Corporation in February 2022, Oribi Ltd. The company is expected to enhance its analytics platform with new features aimed at better marketing attribution. Additionally, Oribi is targeting expansion into the Israeli market by establishing a new office to facilitate this growth.

Who invested in Oribi

5 investors across 3 rounds

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Funding rounds

  1. Series B

    Feb 17, 2021

    Amount

    $16M

    Investors

    Locked

  2. Series A

    Feb 26, 2019

    Amount

    $7M

    Investors

    Locked

  3. Series A

    Jun 2, 2016

    Amount

    $5.4M

    Investors

    Locked

Questions about Oribi

Who invested in Oribi?

Oribi has 5 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Oribi raised?

Oribi has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Oribi last raise money?

Oribi's most recent round on record is a Series B, in Feb 2021.

What does Oribi do?

Oribi is a software company.

Where is Oribi headquartered?

Oribi is headquartered in Delaware, US.

Which VCs invest in companies like Oribi?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Oribi's stage. Their profiles are linked below.

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