OraMetrix

SoftwareSeries CRichardson, USsuresmile.com

Latest round

Series C

Last raised

May 2012

Total raised

$69M

Investors

7

About OraMetrix

OraMetrix, Inc.Founded in 1998, OraMetrix, Inc. operates out of Richardson, Texas, US. The company specializes in orthodontic technology, particularly under the SureSmile brand. In March 2018, Dentsply Sirona agreed to acquire the company, although financial details were not disclosed.SureSmile® is a dental technology company specializing in innovative teeth straightening solutions, including clear, removable aligners and advanced braces. Their core product offerings aim to address various orthodontic conditions such as spacing, crossbite, overbite, and crooked teeth. The treatment process begins with a personalized consultation where a doctor evaluates the patient's oral health goals, followed by digital scans and photos to create a customized treatment plan. SureSmile’s products are designed for comfort and convenience, allowing users to incorporate teeth straightening seamlessly into their daily routines. The company serves a diverse client base, including dental professionals and patients seeking effective orthodontic solutions.SureSmile generates revenue primarily through direct transactions with dental professionals who utilize their products in orthodontic treatments. The transaction structure is characterized by a B2B model, where dental practices purchase the aligners and braces for patient use. Revenue is derived from the sale of their flagship products, which include customized clear aligners and advanced braces featuring digitally designed, robotically bent wires. Pricing is determined by the individual treatment plans created by dental professionals, taking into account the complexity of each case.OraMetrix plans to enhance its product offerings with forthcoming innovations in orthodontic technology; however, specific details regarding new products and their release dates have not been disclosed. The company is strategically targeting expansion into additional markets in Europe and Asia, aiming to increase its global footprint by 2025.01 mn in March 2018, is expected to support these initiatives, as the firm continues to expand its operational capabilities following the acquisition by Dentsply Sirona.

Who invested in OraMetrix

7 investors across 6 rounds

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Funding rounds

  1. Series C

    May 14, 2012

    Amount

    $1.1M

    Investors

    Locked

  2. Series C

    Nov 19, 2009

    Amount

    $8.2M

    Investors

    Locked

  3. Series C

    Feb 6, 2008

    Amount

    $20M

    Investors

    Locked

  4. Series C

    Nov 9, 2001

    Amount

    $25M

    Investors

    Locked

  5. Series B

    Jun 16, 2000

    Amount

    $15M

    Investors

    Locked

  6. Series A

    Jan 1, 1999

    Amount

    Undisclosed

    Investors

    Locked

Questions about OraMetrix

Who invested in OraMetrix?

OraMetrix has 7 investors on record across 6 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has OraMetrix raised?

OraMetrix has raised 6 venture rounds. Sign up free to see how much each round raised and the total.

When did OraMetrix last raise money?

OraMetrix's most recent round on record is a Series C, in May 2012.

What does OraMetrix do?

OraMetrix is a software company.

Where is OraMetrix headquartered?

OraMetrix is headquartered in Richardson, US.

Which VCs invest in companies like OraMetrix?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at OraMetrix's stage. Their profiles are linked below.

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