Optimal
Latest round
- Series B
Last raised
- Jan 2013
Total raised
- $7.6M
Investors
- 8
About Optimal
Optimal, Inc.Optimal, Inc. offers innovative EGC solutions designed to empower employees as brand advocates. for USD 35 mn. The company operates out of San Francisco, US. The founder's specific history is not provided, hence not mentioned here.Brand Networks specializes in Employee-Generated Content (EGC) solutions that empower businesses to leverage their employees as authentic brand ambassadors. The company's core product offerings include BN Influencer, an AI-driven platform enabling employees to create and share genuine content on behalf of their brands, and BN AdTech, which combines human expertise with advanced machine learning to optimize campaign planning and execution.Brand Networks generates revenue through a diverse transaction structure, including subscriptions, B2B partnerships, and service fees for their technology solutions. Clients typically engage through customized packages that may include access to platforms such as BN Influencer and BN AdTech.In the future, Optimal, Inc. plans to expand its product offerings and enter new markets. The company is currently designing new EGC tools, set to launch in the upcoming quarters. Specifically, they are focusing on expanding their presence in Europe and Asia by the end of 2024. The recent acquisition by Brand Networks, Inc. for USD 35 mn will facilitate these growth initiatives, allowing Optimal to leverage additional resources for product development and market expansion.
Who invested in Optimal
8 investors across 2 rounds
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Questions about Optimal
Who invested in Optimal?
Optimal has 8 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Optimal raised?
Optimal has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did Optimal last raise money?
Optimal's most recent round on record is a Series B, in Jan 2013.
What does Optimal do?
Optimal is a software company.
Where is Optimal headquartered?
Optimal is headquartered in San Francisco, US.
Which VCs invest in companies like Optimal?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Optimal's stage. Their profiles are linked below.
VCs backing software startups at Series B
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