Nutraceutical Wellness

Nutraceutical Wellness, Inc.Nutraceutical Wellness, Inc. was founded in 2014 and operates from New York, US. The company specializes in hair wellness products and has pivoted its strategy to focus on scientifically validated nutraceuticals.00 mn.Nutrafol specializes in hair wellness products, focusing on providing clinically tested hair growth nutraceuticals tailored to various demographics and life stages. Their core offerings include five distinct formulations: Nutrafol Women, Nutrafol Women’s Vegan, Nutrafol Women’s Balance for women aged 45+, Nutrafol Postpartum for women in the first year post-childbirth, and Nutrafol Men. Each formula addresses specific root causes of hair thinning, promoting healthier hair growth.Nutrafol employs a subscription-based business model, which allows customers to receive their hair growth nutraceuticals on a recurring basis, ensuring consistent revenue flow and fostering customer loyalty. Customers can choose various subscription plans for product delivery every one, three, or six months. The flagship products, particularly Nutrafol Women’s Balance and Nutrafol Postpartum, significantly contribute to sales.In May 2022, Unilever Plc agreed to acquire a majority stake in Nutraceutical Wellness, Inc. from L Catterton and Unilever Ventures, with the deal subject to regulatory approval.'s growth strategies. The company plans to expand its product line with new formulations targeting additional demographics and is exploring entry into new international markets to grow its presence beyond the United States.

1. Series B

   Apr 2, 2019

   Amount

   $35M

   Investors

   Locked

2. Series A

   May 3, 2017

   Amount

   Undisclosed

   Investors

   Locked