NowThisNews
Latest round
- Series D
Last raised
- Dec 2015
Total raised
- $22M
Investors
- 5
About NowThisNews
NowThis News, founded in 2012 and headquartered in New York, US, specializes in producing digital news content tailored for younger audiences. The company has pivoted towards a strong social media presence, leveraging platforms like TikTok and Snapchat to expand its reach.20 mn across 5 deals.NowThis delivers engaging digital content primarily focused on news, lifestyle, and cultural topics aimed at Gen Z and Millennial audiences. Their core offerings include short-form video content across social media platforms such as TikTok, Snapchat, and Meta, designed to inform and entertain while fostering a sense of community among viewers. The company emphasizes collaborations with brands to create tailored content that resonates with their target demographics, particularly through partnerships that enhance brand visibility, such as the collaboration with Spotify to drive event awareness.NowThis generates revenue primarily through strategic partnerships and advertising collaborations with brands. The company's business model involves creating customized content that integrates promotional messaging within its editorial framework. Collaborating with brands like Schutz allows NowThis to showcase products while enhancing engagement and visibility for both parties. The company aims to release new products that leverage their media capabilities, focusing on expanding into additional geographic markets. Specific areas targeted for growth will be defined as the company continues to build on its existing platform, aligning with its strategic focus on engaging younger audiences.
Who invested in NowThisNews
5 investors across 2 rounds
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Questions about NowThisNews
Who invested in NowThisNews?
NowThisNews has 5 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has NowThisNews raised?
NowThisNews has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did NowThisNews last raise money?
NowThisNews's most recent round on record is a Series D, in Dec 2015.
What does NowThisNews do?
NowThis News, founded in 2012 and headquartered in New York, US, specializes in producing digital news content tailored for younger audiences.
Where is NowThisNews headquartered?
NowThisNews is headquartered in New York, US.
Which VCs invest in companies like NowThisNews?
Among active investors with capital left to deploy, Founders Fund, Accel, Thrive Capital and Kleiner Perkins back media companies at NowThisNews's stage. Their profiles are linked below.
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