Navic Networks

Marketing/AdvertisingSeries CWaltham, USnavic.tv

Latest round

Series C

Last raised

Feb 2001

Total raised

$40M

Investors

4

About Navic Networks

Navic Networks, founded in 1999 in Waltham, US, specializes in analytics solutions for the advertising industry. The company was acquired by Microsoft Corp. in June 2008.tv specializes in providing advanced analytics and measurement solutions primarily designed for the advertising sector. Their core offerings enable advertisers and media companies to assess the performance of their campaigns across various channels, leveraging data integration capabilities to optimize media strategies through insights derived from audience engagement metrics and viewership statistics. The solutions cater to a diverse clientele, including major advertising agencies, television networks, and digital media publishers, facilitating their efforts to enhance targeting and effectiveness in their advertising campaigns.tv is primarily based on a subscription framework, where clients pay for access to their analytics platform and associated services. This structure includes tiered pricing plans that cater to different client needs and usage levels, enhancing flexibility and scalability.tv through direct partnerships, allowing for tailored solutions that integrate with their existing marketing infrastructure. A typical transaction might involve a media agency subscribing to the platform for a specified period, granting them access to real-time analytics and reporting tools to measure the success of their advertising efforts.Navic Networks is focused on enhancing its product offerings with upcoming analytics solutions aimed at improving campaign performance metrics, with expected launches in the near future. The company plans to expand its operations into additional regions in Europe by the end of 2024, targeting markets that exhibit a growing demand for data-driven advertising solutions.

Who invested in Navic Networks

4 investors across 2 rounds

See all investors in Navic Networks

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Funding rounds

  1. Series C

    Feb 26, 2001

    Amount

    $20M

    Investors

    Locked

  2. Series B

    Jun 7, 2000

    Amount

    $20M

    Investors

    Locked

Questions about Navic Networks

Who invested in Navic Networks?

Navic Networks has 4 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Navic Networks raised?

Navic Networks has raised 2 venture rounds. Sign up free to see how much each round raised and the total.

When did Navic Networks last raise money?

Navic Networks's most recent round on record is a Series C, in Feb 2001.

What does Navic Networks do?

Navic Networks, founded in 1999 in Waltham, US, specializes in analytics solutions for the advertising industry.

Where is Navic Networks headquartered?

Navic Networks is headquartered in Waltham, US.

Which VCs invest in companies like Navic Networks?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Navic Networks's stage. Their profiles are linked below.

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