Natpets
Latest round
- Series C
Last raised
- Feb 2022
Total raised
- Undisclosed
Investors
- 1
About Natpets
Natpets, LLC operates under the brand 'I and love and you', specializing in premium pet food products with a strong focus on high-quality, nutrient-rich ingredients.Founded in 2012, Natpets, LLC is based in Boulder, US, and focuses on formulating pet food products tailored for dogs and cats. The company has pivoted towards holistic pet nutrition, enhancing its product lines to address specific health concerns for pets.I and love and you specializes in pet food products, specifically formulated for dogs and cats, emphasizing high-quality, nutrient-rich ingredients. Their core offerings include dry and wet food options, treats, and superfood blends that cater to various dietary needs and preferences, such as grain-free and protein-focused recipes. The company aims to address specific health concerns, such as digestive sensitivity and overall wellness while providing pet owners with a variety of flavors and textures to suit diverse palates. I and love and you serves a broad customer base, including pet owners, veterinarians, and pet retail stores, with a distribution strategy that spans multiple geographical markets, including the United States and Canada.The revenue model of I and love and you incorporates direct-to-consumer sales and partnerships with retailers. The company utilizes a subscription service that offers customers recurring deliveries of their pet food products, contributing to stable revenue streams. These subscriptions often include discounts for first-time customers, fostering customer loyalty. Individual products, such as the Naked Essentials® line, come with specific pricing tiers based on package sizes, allowing for flexibility in purchasing. This structure enables consumers to select products that best fit their pets' needs while ensuring a streamlined purchasing experience.Natpets, LLC plans to introduce new product lines that cater to evolving dietary preferences in the pet food market over the coming year. The company aims to expand its reach into new geographic markets, specifically targeting regions beyond North America by 2025.
Who invested in Natpets
1 investor across 1 round
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Funding rounds
Series C
Feb 17, 2022
Amount
Undisclosed
Investors
Questions about Natpets
Who invested in Natpets?
Natpets has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Natpets raised?
Natpets has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Natpets last raise money?
Natpets's most recent round on record is a Series C, in Feb 2022.
What does Natpets do?
Natpets, LLC operates under the brand 'I and love and you', specializing in premium pet food products with a strong focus on high-quality, nutrient-rich ingredients.
Where is Natpets headquartered?
Natpets is headquartered in Boulder, US.
Which VCs invest in companies like Natpets?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at Natpets's stage. Their profiles are linked below.
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