Mixpanel

SoftwareSeries BSan Francisco, USmixpanel.com

Latest round

Series B

Last raised

Dec 2014

Total raised

$78M

Investors

3

About Mixpanel

Mixpanel, Inc.Mixpanel, Inc. provides a digital analytics solution that empowers users to gain insights from their data without requiring technical skills.93 mn.Mixpanel offers a comprehensive digital analytics platform designed to empower businesses to access and analyze their data without requiring technical expertise. Core offerings include intuitive dashboards that allow users to derive insights quickly, enabling data-driven decisions across various teams. Key features include Session Replay, which merges qualitative and quantitative data to assess the impact of marketing efforts and customer interactions, and integrated data capabilities that unify metrics from different business functions into a single platform. Mixpanel also provides native connectors for data warehousing, allowing organizations to leverage their existing data sources effectively.Mixpanel generates revenue primarily through subscription-based pricing models tailored for businesses of various sizes. Customers engage with the platform through different pricing tiers based on their analytics needs, which may include access to advanced features like enhanced data integrations and increased data capacity. Each subscription typically involves a recurring fee, allowing clients to utilize the platform's extensive analytics tools continuously. This structure facilitates recurring revenue streams while supporting ongoing relationships with clients, who rely on Mixpanel's services to derive insights from their data.In November 2021, Mixpanel, Inc. Future initiatives include the development of new products designed to further improve data analytics capabilities, although specific launch dates have yet to be confirmed. Additionally, Mixpanel intends to expand its presence in new geographic markets, targeting regions that align with its growth strategy.

Who invested in Mixpanel

3 investors across 4 rounds

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Funding rounds

  1. Series B

    Dec 11, 2014

    Amount

    $65M

    Investors

    Locked

  2. Series A

    Apr 27, 2012

    Amount

    $12M

    Investors

    Locked

  3. Seed

    May 27, 2011

    Amount

    $1.3M

    Investors

    Locked

  4. Seed

    Jul 1, 2009

    Amount

    Undisclosed

    Investors

    Locked

Questions about Mixpanel

Who invested in Mixpanel?

Mixpanel has 3 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Mixpanel raised?

Mixpanel has raised 4 venture rounds. Sign up free to see how much each round raised and the total.

When did Mixpanel last raise money?

Mixpanel's most recent round on record is a Series B, in Dec 2014.

What does Mixpanel do?

Mixpanel is a software company.

Where is Mixpanel headquartered?

Mixpanel is headquartered in San Francisco, US.

Which VCs invest in companies like Mixpanel?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Mixpanel's stage. Their profiles are linked below.

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