Metadata
Latest round
- Series B
Last raised
- Feb 2022
Total raised
- $46M
Investors
- 15
About Metadata
Metadata, Inc.Founded in 2015, Metadata, Inc. operates out of San Francisco, US, focusing on enhancing digital advertising through automation. The company was co-founded by Deepak Pansari and Gil Allouche, with Alireza Alireza serving as CEO.84 mn.Metadata’s core product offerings center around automating and optimizing digital advertising campaigns, enabling businesses to transform their ad spend into measurable pipeline results. Their primary products include Metadata Campaigns, which automate paid campaign management to enhance revenue generation, and Metadata Audiences, allowing users to create targeted advertising audiences from over ten data sources. Additionally, Metadata Insights delivers analytics to optimize customer engagement, ensuring that marketing strategies resonate effectively with target audiences. These products are primarily utilized by B2B marketers across North America and Europe, addressing challenges such as inefficient ad spend and the need for precise audience targeting.Metadata generates revenue through a subscription-based model, where clients subscribe to access its suite of marketing automation tools. The subscription structure typically includes tiered pricing plans that cater to various business sizes and needs, with clients benefiting from services like campaign experimentation and lead enrichment. For instance, businesses may engage with Metadata to deploy automated campaigns across platforms such as Facebook and Google Ads, tracking performance and adjusting budgets dynamically based on real-time data. The company’s flagship offerings, including its intelligent ad campaign management tools and audience targeting features, are integral to its value proposition, which emphasizes maximizing return on investment for marketing expenditures.In March 2022, Metadata, Inc. Metadata aims to introduce upcoming products designed for better integration and functionality by the end of 2023 while focusing on expanding into new markets across Europe and Asia within the next two years.
Who invested in Metadata
15 investors across 4 rounds
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Questions about Metadata
Who invested in Metadata?
Metadata has 15 investors on record across 4 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Metadata raised?
Metadata has raised 4 venture rounds. Sign up free to see how much each round raised and the total.
When did Metadata last raise money?
Metadata's most recent round on record is a Series B, in Feb 2022.
What does Metadata do?
Metadata is a software company.
Where is Metadata headquartered?
Metadata is headquartered in San Francisco, US.
Which VCs invest in companies like Metadata?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Metadata's stage. Their profiles are linked below.
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