Marpipe

Marketing/AdvertisingSeries ANew York, USmarpipe.com

Latest round

Series A

Last raised

Sep 2021

Total raised

$11M

Investors

10

About Marpipe

Marpipe, Inc.Founded in 2019 and headquartered in New York, US, Marpipe, Inc. specializes in improving catalog advertising for e-commerce businesses.Marpipe specializes in enhancing Dynamic Product Ads (DPAs) for e-commerce brands, offering a suite of tools designed to optimize catalog advertising performance. The core product, Marpipe Enriched Catalogs, allows brands to transform their raw product feeds into visually appealing and brand-aligned ads. This service is particularly beneficial for brands seeking to improve their return on ad spend (ROAS) and engagement metrics by providing creative variations of catalog ads that stand out in digital marketing channels. Marpipe's technology integrates seamlessly with various ad platforms, enabling users to generate unique video content and optimize product images for better performance during promotional periods.Marpipe operates on a subscription-based revenue model, catering to e-commerce brands that require advanced catalog ad solutions. Clients typically engage in annual contracts that provide access to the complete suite of Marpipe's tools, including design controls, video generation capabilities, and catalog optimization services. The pricing plans for these offerings vary, with specific tiers designed to accommodate businesses based on their advertising spend and unique requirements. For instance, brands utilizing Marpipe's services can expect to see significant improvements in key performance metrics such as click-through rates and ROAS, with a documented increase of up to 53% in performance compared to traditional catalog ads. plans to improve its technology and hire additional employees. The company is also exploring the launch of new products aimed at enhancing customer experience and expanding its reach within the e-commerce sector. Additionally, Marpipe targets expansion into new markets, specifically within North America and Europe, to capitalize on the growing demand for effective advertising solutions in these regions.

Who invested in Marpipe

10 investors across 3 rounds

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Funding rounds

  1. Series A

    Sep 3, 2021

    Amount

    $8M

    Investors

    Locked

  2. Seed

    Apr 12, 2021

    Amount

    $2M

    Investors

    Locked

  3. Seed

    Dec 11, 2019

    Amount

    $0.9M

    Investors

    Locked

Questions about Marpipe

Who invested in Marpipe?

Marpipe has 10 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has Marpipe raised?

Marpipe has raised 3 venture rounds. Sign up free to see how much each round raised and the total.

When did Marpipe last raise money?

Marpipe's most recent round on record is a Series A, in Sep 2021.

What does Marpipe do?

Marpipe is a marketing/advertising company.

Where is Marpipe headquartered?

Marpipe is headquartered in New York, US.

Which VCs invest in companies like Marpipe?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back marketing/advertising companies at Marpipe's stage. Their profiles are linked below.

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