Locomizer
Latest round
- Seed
Last raised
- Jun 2016
Total raised
- $0.5M
Investors
- 3
About Locomizer
Founded in 2013 by Alexei Polyakov, Locomizer is headquartered in Manchester, UK. The company focuses on location analytics and has undergone strategic developments since its inception.3 million.Locomizer specializes in location analytics, offering a comprehensive suite of products aimed at quantifying footfall metrics and user affinities at specific points of interest (POIs). Their primary dataset provides detailed insights into footfall metrics, utilizing mobile trace data from a representative panel of anonymous users. This includes metrics such as the number of users observed at a POI, their dwell time, and specific user interests related to various brands and activities, all determined through a supervised machine learning algorithm. The company serves a diverse client base across multiple sectors, including retail analytics, city planning, marketing, and advertising, with applications in financial forecasting and risk assessment.Locomizer operates on a subscription-based revenue model, providing its data products to clients through partnerships with major providers such as Experian and AWS. Clients, which include businesses in retail and urban planning, access Locomizer's datasets for detailed analytics regarding footfall and audience affinities. The structure of transactions typically involves licensing agreements, where businesses pay for access to specific datasets suited to their analytical needs. Revenue is generated through these licenses, which enable companies to leverage Locomizer’s advanced analytics for improved decision-making. The company is currently designing new analytics tools aimed at improving user engagement metrics and aims to launch these products in the upcoming year.
Who invested in Locomizer
3 investors across 3 rounds
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Questions about Locomizer
Who invested in Locomizer?
Locomizer has 3 investors on record across 3 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Locomizer raised?
Locomizer has raised 3 venture rounds. Sign up free to see how much each round raised and the total.
When did Locomizer last raise money?
Locomizer's most recent round on record is a Seed, in Jun 2016.
What does Locomizer do?
Founded in 2013 by Alexei Polyakov, Locomizer is headquartered in Manchester, UK.
Where is Locomizer headquartered?
Locomizer is headquartered in Manchester, UK.
Which VCs invest in companies like Locomizer?
Among active investors with capital left to deploy, Index Ventures, European Investment Bank, Balderton Capital and Sofinnova Partners back software companies at Locomizer's stage. Their profiles are linked below.
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