LLJ
Latest round
- Seed
Last raised
- Aug 2017
Total raised
- $6.8M
Investors
- 6
About LLJ
LLJ Inc. operates Minibar Delivery, a platform facilitating the swift delivery of alcoholic beverages.LLJ Inc. was founded in 2013 and is headquartered in New York, US. The company specializes in alcohol delivery services and has undergone strategic changes to enhance its operational efficiency. Lara Crystal, the founder, has a background in entrepreneurship and has previously established other ventures. LLJ Inc.Minibar Delivery specializes in the quick delivery of alcohol, including wine, liquor, beer, and other related products, through a user-friendly mobile application available on both iOS and Android platforms. Their core offering is designed to provide consumers with an efficient and convenient option for obtaining alcoholic beverages, fulfilling the needs of customers who seek spontaneity and convenience in their purchasing experience. The service primarily targets individuals aged 21 and older, catering to a diverse clientele that includes social consumers, party hosts, and anyone looking to celebrate special occasions or simply enjoy a drink at home.Revenue for Minibar Delivery is generated through direct-to-consumer transactions facilitated by their mobile application. Customers place orders for various alcoholic beverages, and the company charges a delivery fee in addition to the cost of the products purchased. The transaction structure is primarily B2C, where consumers interact directly with the platform to select their desired items and complete their purchases. The pricing strategy typically includes individual product costs, delivery fees, and potential promotional offers, catering to a wide range of consumer preferences and budgets.In November 2021, ReserveBar, a portfolio company of Silver Lake, agreed to acquire LLJ Inc. Following this acquisition, LLJ Inc. The company is focused on launching additional products and features within its mobile application to improve customer experience and drive engagement. Specific geographic regions targeted for expansion include major metropolitan areas where demand for alcohol delivery is growing.
Who invested in LLJ
6 investors across 2 rounds
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Questions about LLJ
Who invested in LLJ?
LLJ has 6 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has LLJ raised?
LLJ has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did LLJ last raise money?
LLJ's most recent round on record is a Seed, in Aug 2017.
What does LLJ do?
LLJ is a consumer products company.
Where is LLJ headquartered?
LLJ is headquartered in New York, US.
Which VCs invest in companies like LLJ?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back consumer products companies at LLJ's stage. Their profiles are linked below.
VCs backing consumer products startups at Seed
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