LiftLab
Latest round
- Seed
Last raised
- Jun 2019
Total raised
- Undisclosed
Investors
- 3
About LiftLab
LiftLab, Inc.Founded in 2018 and headquartered in Oakland, US, LiftLab, Inc. focuses on marketing effectiveness solutions. The company was established by John Wallace, who has a background in launching data analytics firms.LiftLab offers a comprehensive suite of data-driven marketing effectiveness solutions designed to optimize marketing performance. Central to its offerings is the LiftLab Marketing Effectiveness System, which integrates media experimentation, marketing mix modeling (MMM), and forecasting into a unified platform. This system enables clients to evaluate and enhance their marketing return on investment (ROI) by providing actionable insights into optimal spending across various channels.LiftLab generates revenue through a subscription-based model for its marketing effectiveness solutions, providing clients with ongoing access to its platform. Transactions typically occur between LiftLab and its clients, including marketing teams and executives. The pricing for subscription plans is tailored to client needs, reflecting operational scale and marketing complexity.LiftLab, Inc. aims to enhance its product offerings by developing new features for the LiftLab Marketing Effectiveness System, with anticipated updates scheduled for later in 2023. The company is also planning to expand into emerging markets in Asia and Europe by mid-2024.
Who invested in LiftLab
3 investors across 1 round
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Funding rounds
Seed
Jun 19, 2019
Amount
Undisclosed
Investors
Questions about LiftLab
Who invested in LiftLab?
LiftLab has 3 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has LiftLab raised?
LiftLab has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did LiftLab last raise money?
LiftLab's most recent round on record is a Seed, in Jun 2019.
What does LiftLab do?
LiftLab is a software company.
Where is LiftLab headquartered?
LiftLab is headquartered in Oakland, US.
Which VCs invest in companies like LiftLab?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at LiftLab's stage. Their profiles are linked below.
VCs backing software startups at Seed
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