Just Vertical
Latest round
- Seed
Last raised
- Oct 2021
Total raised
- Undisclosed
Investors
- 1
About Just Vertical
Just Vertical is a Canadian company founded in Toronto in 2017 by Conner Tidd and Kevin Jakiela. Their core product offerings include the EVE Tower Garden and the AEVA Indoor Farm, both designed to facilitate the growth of various plants such as greens, herbs, and vegetables without soil, utilizing self-watering technology and built-in grow lights. These systems are marketed towards consumers interested in sustainable living, urban gardeners, schools, and restaurants, providing solutions for fresh food production in space-constrained environments.Just Vertical operates on a direct-to-consumer model, generating revenue through the sale of its indoor hydroponic systems, which include flagship products like the EVE Tower Garden priced at USD 599 and the AEVA Indoor Farm starting at USD 624. Each unit includes essential supplies and seeds, promoting users to grow their investment in produce. The company also offers a subscription model for seeds and additional supplies, fostering ongoing engagement with customers. Transactions are facilitated through their e-commerce platform, where customers can purchase directly, often bundled with promotional offers such as free shipping on orders exceeding USD 80. Future initiatives include launching new indoor farming products tailored for diverse consumer needs and expanding into new markets, particularly targeting regions across North America and Europe by 2023.
Who invested in Just Vertical
1 investor across 1 round
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Funding rounds
Seed
Oct 19, 2021
Amount
Undisclosed
Investors
Questions about Just Vertical
Who invested in Just Vertical?
Just Vertical has 1 investor on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Just Vertical raised?
Just Vertical has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Just Vertical last raise money?
Just Vertical's most recent round on record is a Seed, in Oct 2021.
What does Just Vertical do?
Just Vertical is a Canadian company founded in Toronto in 2017 by Conner Tidd and Kevin Jakiela.
Where is Just Vertical headquartered?
Just Vertical is headquartered in Toronto, Canada.
Which VCs invest in companies like Just Vertical?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back agribusiness companies at Just Vertical's stage. Their profiles are linked below.
VCs backing agribusiness startups at Seed
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