ividence
Latest round
- Series A
Last raised
- Jun 2012
Total raised
- $7.3M
Investors
- 2
About ividence
Founded in 2008 in Paris, France, Ividence provides audience measurement and personalized advertising solutions. The company has undergone an acquisition by Sien SA in October 2015, which facilitated its expansion and capabilities.Ividence specializes in audience measurement and personalized advertising solutions aimed at optimizing online content promotion and engagement. The company offers a suite of services designed to help advertisers, agencies, and publishers effectively reach target audiences while ensuring compliance with data protection regulations, specifically the General Data Protection Regulation (GDPR). Core product offerings include advanced analytics tools for audience research and engagement metrics, as well as content promotion formats that are non-intrusive to enhance user experience. The primary clients served by Ividence are businesses and media agencies looking to enhance their advertising strategies, with a focus on premium audiences across various digital platforms.Ividence generates revenue through a structured model that includes partnerships, targeted advertising campaigns, and subscription-based services tailored to the needs of its clients. The company engages in B2B transactions, providing advertisers with robust tools for measuring audience engagement and the effectiveness of their campaigns.60. The revenue structure is built around service agreements that may include specific pricing plans based on the scale of content promotion and audience reach.Ividence's strategy for future growth includes the design and launch of new audience measurement products aimed at enhancing user engagement metrics, although specific release dates have not been provided. The company plans to expand its operations into new European markets, with targeted efforts expected by the end of 2025.
Who invested in ividence
2 investors across 2 rounds
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Questions about ividence
Who invested in ividence?
ividence has 2 investors on record across 2 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has ividence raised?
ividence has raised 2 venture rounds. Sign up free to see how much each round raised and the total.
When did ividence last raise money?
ividence's most recent round on record is a Series A, in Jun 2012.
What does ividence do?
Founded in 2008 in Paris, France, Ividence provides audience measurement and personalized advertising solutions.
Where is ividence headquartered?
ividence is headquartered in Paris, France.
Which VCs invest in companies like ividence?
Among active investors with capital left to deploy, Index Ventures, Forbion, European Investment Bank and Highland Europe back internet companies at ividence's stage. Their profiles are linked below.
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