IGAWorks
Latest round
- Series E
Last raised
- Mar 2020
Total raised
- $38M
Investors
- 11
About IGAWorks
Based in Seoul, South Korea, IGAWorks Inc.Founded in 2006 by Kukseong Ma, IGAWorks Inc. operates from its headquarters in Seoul, South Korea. The company develops data analytics tools that aid businesses in understanding consumer behavior through AI technology.IGAWORKS specializes in advanced data analytics solutions powered by artificial intelligence, primarily focusing on its core product, Synthetic Consumer Intelligence (SCI). This innovative offering leverages AI to create digital personas based on user behaviors, preferences, and decision-making processes derived from smartphone usage, payment transactions, and advertising interactions. The SCI provides companies with a deeper understanding of consumer behavior, enabling precise targeting, efficient marketing strategies, and enhanced customer satisfaction. In addition to SCI, IGAWORKS offers a suite of services including DFINERY, which combines AI-generated synthetic audiences with actual customer data for refined marketing strategies, and MOBILE INDEX, which analyzes mobile app performance metrics and transaction data.50. The company generates revenue through multiple channels, primarily by offering subscription-based services and strategic partnerships with businesses looking to leverage data-driven marketing solutions. Transactions typically involve businesses subscribing to the SCI and DFINERY platforms, where they pay fees based on the level of data analytics access and the scope of services required. Each client engagement may involve tailored agreements that specify the expected outcomes, ranging from increased consumer insights to enhanced marketing effectiveness. The pricing structure for these services is designed to accommodate enterprises of varying sizes, ensuring that both small and large clients can benefit from IGAWORKS' capabilities.IGAWorks Inc. is focused on expanding its product lineup and market reach. The company is currently designing additional features for its Synthetic Consumer Intelligence platform, aiming for a release in late 2024. It is also targeting expansion into new markets in Southeast Asia and North America by the end of 2025.
Who invested in IGAWorks
11 investors across 6 rounds
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Questions about IGAWorks
Who invested in IGAWorks?
IGAWorks has 11 investors on record across 6 venture rounds. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has IGAWorks raised?
IGAWorks has raised 6 venture rounds. Sign up free to see how much each round raised and the total.
When did IGAWorks last raise money?
IGAWorks's most recent round on record is a Series E, in Mar 2020.
What does IGAWorks do?
Based in Seoul, South Korea, IGAWorks Inc.
Where is IGAWorks headquartered?
IGAWorks is headquartered in Seoul, South Korea.
Which VCs invest in companies like IGAWorks?
Among active investors with capital left to deploy, Shanghai State-owned Capital Investment Leading Fund, Hui Hua Fund, Yufu Capital and ICBC Capital Management back marketing/advertising companies at IGAWorks's stage. Their profiles are linked below.
VCs backing marketing/advertising startups at Series E
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