Latest round

Seed

Last raised

Aug 2024

Total raised

$4M

Investors

7

About HeatMap

Founded in 2023 by CEO Dylan Ander and based in New York, US, HeatMap, Inc. specialises in on-site analytics, providing tools for eCommerce businesses to optimise their websites based on revenue-driven insights.'s flagship product is its revenue-based heatmap, which allows businesses to see the revenue impact of every click on every element of their website. These heatmaps show the revenue generated by each click on a webpage, offering a clear view of which elements are profitable. This feature enables users to drop off on a page and how that impacts revenue, helping businesses identify and optimise underperforming sections. Additionally, HeatMap's AI-powered prediction engine offers actionable recommendations to improve website element revenue per session. The tool also provides anonymised recordings of user sessions, allowing businesses to watch visitors interact with their site and make data-driven optimizations. The platform provides a dashboard that displays key metrics such as revenue per session, scroll depth, and site speed, offering a view of website performance. HeatMap integrates seamlessly with e-commerce CMS platforms and split-testing tools, ensuring implementation and use. The company generates revenue through a monthly subscription, which costs USD 69 per month.

Who invested in HeatMap

7 investors across 1 round

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Funding rounds

  1. Seed

    Aug 9, 2024

    Amount

    $4M

    Investors

    Locked

Questions about HeatMap

Who invested in HeatMap?

HeatMap has 7 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.

How much funding has HeatMap raised?

HeatMap has raised 1 venture round. Sign up free to see how much each round raised and the total.

When did HeatMap last raise money?

HeatMap's most recent round on record is a Seed, in Aug 2024.

What does HeatMap do?

Founded in 2023 by CEO Dylan Ander and based in New York, US, HeatMap, Inc.

Where is HeatMap headquartered?

HeatMap is headquartered in New York, US.

Which VCs invest in companies like HeatMap?

Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at HeatMap's stage. Their profiles are linked below.

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