Growers Holdings
Latest round
- Series A
Last raised
- Aug 2018
Total raised
- $5M
Investors
- 6
About Growers Holdings
Growers Holdings, Inc.Growers Holdings, Inc. was founded in 2011 and operates from its headquarters in Durham, US. The company focuses on providing loyalty programs for agricultural retailers, allowing them to reward farmers based on their purchasing behavior.00 mn.Growers Holdings, Inc. specializes in providing a structured loyalty program designed to enhance customer retention and loyalty among agricultural retailers and their farmer clients. The core offering, known as the GROWERS Loyalty Program, utilizes the Axiom technology engine developed by Agmatix, which leverages advanced AI algorithms to analyze customer behavior and product data. This system allows retailers to offer tailored rewards and incentives, facilitating repeat purchases without diminishing profit margins. The program is specifically designed for agricultural retailers across various regions in the United States, enabling farmers to accumulate points on purchases and redeem them for future savings with the same retailer.Growers Holdings, Inc. generates revenue through partnerships with agricultural retailers who implement its loyalty programs, designed to encourage multi-segment purchasing including feed, grain, and agronomy products. The typical transaction structure involves retailers allocating a portion of their sales to a loyalty incentive pool, rewarding farmers based on their purchasing behavior. The loyalty program facilitates seamless point accrual at the time of invoicing, allowing farmers to track their rewards in real time. Retailers benefit from increased repeat business and customer spend without the complexity of new systems, as Growers’ solutions integrate smoothly with existing operations.Growers Holdings, Inc. is focused on expanding its offerings and market reach. The company has plans to develop additional features for its GROWERS Loyalty Program, aimed at enhancing user experience and engagement. Expansion into new markets is also a priority, particularly targeting agricultural sectors in regions beyond the current states served by the program. Following the acquisition by Israel Chemicals Limited in February 2020, the company is strategically positioned to leverage additional resources for growth.
Who invested in Growers Holdings
6 investors across 1 round
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Funding rounds
Series A
Aug 6, 2018
Amount
$5M
Investors
Questions about Growers Holdings
Who invested in Growers Holdings?
Growers Holdings has 6 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Growers Holdings raised?
Growers Holdings has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Growers Holdings last raise money?
Growers Holdings's most recent round on record is a Series A, in Aug 2018.
What does Growers Holdings do?
Growers Holdings is a internet company.
Where is Growers Holdings headquartered?
Growers Holdings is headquartered in Durham, US.
Which VCs invest in companies like Growers Holdings?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back internet companies at Growers Holdings's stage. Their profiles are linked below.
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