Green Throttle Games
Latest round
- Series A
Last raised
- Dec 2012
Total raised
- $6M
Investors
- 2
About Green Throttle Games
Founded by Charles Huang, Green Throttle Games is a gaming company based in Santa Clara, US. In March 2014, the company was acquired by Google, with financial terms undisclosed.Green Throttle specializes in reviewing and providing insights on a range of smart home devices, focusing on products that enhance domestic automation and convenience. Their core offerings include evaluations of smart vacuum cleaners, water purification systems, smart lighting, and security solutions. Notable products reviewed include the eufy 11s and 11s Max vacuum cleaners, which operate autonomously to maintain cleanliness in homes, and various reverse osmosis systems like Aquasana and iSpring that ensure clean drinking water. The company serves a diverse clientele that includes homeowners, renters, and tech enthusiasts predominantly located in North America and Europe.Green Throttle operates as a participant in the Amazon Services LLC Associates Program, which allows the company to earn advertising fees through affiliate marketing. Transactions within this framework typically occur when customers purchase reviewed products via links provided on the company’s website, generating revenue through referrals. The revenue structure primarily relies on affiliate partnerships, where the company promotes products from manufacturers like eufy, LIFX, and Wyze, earning commissions based on sales driven through their platform. The revenue model is further supported by direct-to-consumer engagement, leveraging content to attract potential buyers.Following the acquisition by Google, Green Throttle Games is focused on expanding its product line and exploring new market opportunities. The company plans to enhance its offerings with upcoming smart home devices designed to integrate seamlessly into modern lifestyles, although specific release dates have not been disclosed. Additionally, Green Throttle aims to penetrate the European market more aggressively by the end of 2024, given its existing customer base.00 mn, is expected to support these initiatives, facilitating product development and marketing efforts.
Who invested in Green Throttle Games
2 investors across 1 round
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Funding rounds
Series A
Dec 4, 2012
Amount
$6M
Investors
Questions about Green Throttle Games
Who invested in Green Throttle Games?
Green Throttle Games has 2 investors on record across 1 venture round. Sign up free to see every VC on the cap table and the rounds they joined.
How much funding has Green Throttle Games raised?
Green Throttle Games has raised 1 venture round. Sign up free to see how much each round raised and the total.
When did Green Throttle Games last raise money?
Green Throttle Games's most recent round on record is a Series A, in Dec 2012.
What does Green Throttle Games do?
Founded by Charles Huang, Green Throttle Games is a gaming company based in Santa Clara, US.
Where is Green Throttle Games headquartered?
Green Throttle Games is headquartered in Santa Clara, US.
Which VCs invest in companies like Green Throttle Games?
Among active investors with capital left to deploy, Andreessen Horowitz, Founders Fund, Accel and Thrive Capital back software companies at Green Throttle Games's stage. Their profiles are linked below.
VCs backing software startups at Series A
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